Performance Marketing Manager

London, UK (Remote)

£37K/yr – £53K/yrMid Level3+ years expFull time

Posted 5 days ago

Job Summary

Own end-to-end growth programs for DTC brands, leading strategy, campaign execution, and client advisory across Meta, Google, and TikTok.

Develop and scale performance marketing strategies and experimental roadmaps
Manage campaigns and creative strategy, with client relationships and regular insights
Identify upsell opportunities and growth recommendations for brands

Job Description

Responsibilities

Strategy & Campaign Management
Develop and execute performance marketing strategies to scale customer acquisition and revenue for DTC brands.
Manage and optimise performance campaigns on Meta, Google, and TikTok.
Provide strategic insights and recommendations.
Lead the paid creative strategy in concept and in implementation, rigorously testing and iterating.
Define and manage experimental roadmaps, including test execution and result analysis.
Collaborate with content creators, graphic designers and founders to align growth-focused content and commercial goals.
Take a strategic view towards client growth to identify upsell opportunities within existing brands.
Client Communication & Relationship Management
Build strong, trusted relationships with brands by consistently delivering results, staying responsive, and offering strategic growth advice.

Requirements

3+ years of growth experience in B2C FMCG marketing roles ideally with challenger brands
Demonstrated success in driving customer acquisition, revenue growth, and maximising ROAS for DTC brands on performance marketing channels.
Strong analytical skills for data-driven strategy and performance optimisation.
Hands-on experience managing performance marketing strategies across Meta, Google and TikTok.
Skilled communicator adept at building client relationships and simplifying complex data.
Solid understanding of DTC commercials, growth modelling, and KPI setting.
Experience in fast-paced startup environments, ideally in sectors like food, homecare, personal care, or petcare.

Benefits

25 days holiday plus bank holidays.
Monthly working-from-home allowance to be spent on coffee or co-working
Birthday off
Enhanced paternity/maternity leave & pay
Unlimited coaching with MoreHappi
Full Up World Membership
Our commitment to your development.
Our handbook is open here.

Brand Hackers

We’re the secret growth partner trusted by some of the most loved new brands on supermarket shelves and in your online baskets - from Lucky Saint, Bol Foods, Here We Flo, Who Gives A Crap, Tony’s, TimTams and dozens of fast-moving scale-ups across food, drink, wellness and entertainment.We’ve supported over 150+ brands, at three defining moments:→ Founder-led startups building clarity and momentum→ Post-funding scale-ups under pressure to grow fast→ Big corps acting as challengers looking for sharper thinking and faster outcomesBrands come to us when:→ Their team is stretched→ Growth has outpaced capability→ Strategy isn’t clear→ Execution is messy→ They need experienced hands, fastWe offer support across insights, strategy, fractional roles and full executional marketing teams - all under one roof - so ambitious brands can scale with confidence instead of chaos.If you’re ambitious, under pressure, or ready for your next stage of growth, we’re your team.

34 employees (23 in marketing)

brand-hackers.co