Marketing Technology Strategy Manager

Welwyn Garden City, Hertfordshire, UK (Unknown)

Salary Not AvailableSenior LevelFull time

Posted 4 weeks ago

Job Summary

Own and drive the marketing technology strategy by partnering with Marketing, Technology and Legal, delivering roadmaps and overseeing innovations that improve customer engagement and KPIs.

  • Build relationships with mar-tech partners and identify opportunities for innovation.
  • Define and deliver the strategic marketing technology roadmap with cross-functional collaboration.
  • Monitor trends and AI capabilities to create competitive advantage.

Job Description

Responsibilities

  • Building relationships with our key and future mar-tech partners, building roadmaps and identifying opportunities for innovation.
  • Defining and delivering the strategic marketing technology roadmap, aligned to business and customer objectives, in collaboration with Technology, Customer and Digital Transformation teams.
  • Identifying key opportunities to improve customer engagement and loyalty through new marketing technology capabilities and innovation.
  • Supporting our Technology teams with the evaluation, selection and implementation of new marketing technology platforms and capability.
  • Partnering closely with our business teams to hand over new marketing technology by establishing best practice, operating models and governance, alongside the Marketing Technology Capability Manager.
  • Monitoring industry trends, emerging technologies and AI capabilities, bringing forward recommendations that create competitive advantage.
  • Defining measures of success to ensure investment in new technology delivers customer and commercial KPIs.

Requirements

  • A proven track record working cross functionally across Marketing, Technology and Legal teams.
  • Experience developing marketing technology strategy within a large, complex organisation.
  • Working with first party data and building capability to unlock targeting, enrichment and execution activities.
  • Strong experience and knowledge of CRM, personalisation, customer data and marketing automation.
  • An excellent communicator and presenter, with the ability to translate business requirements into technical language and simplify complex technical concepts.
  • Proven ability to manage technology vendors and strategic partnerships.
  • Commercial awareness with a delivery focused approach.

Benefits

  • Annual bonus scheme of up to 20% of base salary.
  • Holiday starting at 25 days plus a personal day (plus Bank holidays).
  • Private medical insurance.
  • 26 weeks maternity and adoption leave (12 months service required at the qualifying date) at full pay, followed by 13 weeks of Statutory Maternity Pay or Statutory Adoption Pay, we also offer 6 weeks fully paid paternity leave.
  • Free 24/7 virtual GP service, Employee Assistance Programme (EAP) for you and your family, free access to a range of experts to support your mental wellbeing.
  • The above information is a shortened summary, refer to our policies for full details
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Tesco

LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.

Founded in 2009
Bristol, England, GBR
31 employees (4 in marketing)

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
723

Traffic Signals

Monthly Visitors
425M
Monthly Google Ads Budget
$18.2M
Traffic Source Mix
Search
39.5%
Direct
31.4%
Referral
5.8%
Social
4%
Paid
5.7%

Headcount Trend

Current headcount: ~31
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Marketing Technology Strategy Manager

Tesco · Welwyn Garden City, Hertfordshire, UK · Unknown