Responsibilities

• Role Overview 💁‍♀️
• Take ownership of our conversion engine to ensure traffic becomes a qualified sales pipeline.
• Campaign & Funnel Execution: Build and execute targeted nurture campaigns and conversion paths to turn inbound/outbound attention into pipeline.
• Technical Ops: Set up, connect, and maintain marketing tools, automation tools, lead sequences, and CRM workflows.
• Conversion Copywriting: Write persuasive direct response copy across landing pages, emails, and CTAs to drive measurable action.
• Experimentation & Optimisation: Proactively run A/B tests on messaging, funnel steps, and user flows to fix drop-offs and improve MQL/SQL conversion.
• Sales Alignment: Work closely with sales teams to streamline lead scoring, qualification criteria, and lead handoff.
• You will be a "builder-strategist" - combining technical execution with proactive experimentation to guide prospects from initial interaction to sales-ready leads.
• Plan & Experiment:
• Help plan ‘go-to-market’ conversion paths across our SaaS and media brands.

Requirements

• Hands-on Experience: 2+ years of experience in marketing operations, demand generation, or growth roles within B2C, B2B, or SaaS environments.
• Technical Tool Proficiency: Proven experience setting up workflows and funnels within marketing automation platforms (CRM, email systems, landing page builders).
• Direct Response Copywriting: Ability to write clear, compelling copy built for lead capture and conversion.
• Proactive & Test-Minded: A self-starter who identifies broken processes, proposes tests, and implements fixes without waiting for direction.
• Strong Communication: Clear verbal and written skills for cross-team alignment and campaign messaging.

Preferred

• Background or interest in the creator economy space in radio and podcasts.
• Experience aligning marketing operations with outbound sales efforts.
• Basic web skills (HTML/CSS) or visual builders.

Benefits

• 🕒 Early Friday finishes.
• 🚲 Ride to work scheme.
• 🏠 Flexible working and remote-friendly.
• 🛍️ Monthly freebies and discounts with Perkbox.
• 💳 Learning budget to help with personal and career development.
• 💸 3% employer pension scheme, increasing to 5% after the first year.
• 💚 Friendly, social culture with regular activities and company meals out.
• 🏖️ 28 days holiday a year, including bank holidays and extra for length of service.
• 💻 MacBook provided. Desk setups at the office, home screen provided if needed.