Responsibilities

• Drive growth of the Nicorette brand across the UK.
• Full accountability for delivering the full P&L in the year and sharing targets, shaping the UK 3 year operating plan; inputting into innovation, digital and ecommerce strategy and deploying the strategy driven by the NICORETTE Global Task force.
• You will work closely with the Global Task Force Team and will be a key advisor on local innovation, digital and ecommerce needs and sharing local insights, actively influencing the global strategy, toolkits and communication assets.
• You will lead and execute the local digital strategy, working closely with the Global Taskforce on our website, app and behavioural science solutions.
• You will be the Brand Lead for the UK E-Commerce Channel and will be responsible for leading the E-Commerce Channel Strategy for Nicorette including Media, Portfolio, Content and Customer Partnerships.
• Lead local innovation business-case sizing, consolidating opportunities across markets to provide a Northern Europe view.
• You are responsible for scoping local white space opportunities
• You will support commercial partners on the local Portfolio strategy
• You will partner and execute Healthy Lives Mission & Sustainability initiatives
• You will be responsible for working closely with cross-functional teams to drive excellence in execution for Nicorette in UK (including integrated business planning, media and data-driven marketing, digital shelf, revenue growth management and joint business planning with customers)

Requirements

• Preferably experienced at the Marketing Manager (PG30) level, with a strong track record of performance & exceptional leadership & influence skills
• Degree level education or equivalent experience and brand management experience in an FMCG environment.
• You will have E-Commerce Experience & knowledge of E-Commerce/ Retail media
• People management experience essential, responsible for coaching and developing teams.
• You will have experience developing, adapting, and activating content and communication plans, including media strategy and deployment, data-driven marketing, and a deep understanding of customer, retailer requirements.
• Strong commercial and financial acumen, including P&L development.

Preferred

• Strong interpersonal and people management skills, a collaborative style, able to work with multiple stakeholders simultaneously and influence both upwards and downwards.
• Can do positive attitude, with the ability to influence and work in a collaborative way and identify creative solutions to challenges.
• Proactive and results driven, creates a sense of urgency for direct reports & team members to meet objectives. Enjoys bringing new ideas to the table & holds others accountable.
• Proven implementation ability and flexibility to adapt plans/challenges as they arise.
• Strong analytical and influencing skills and known to work as self-directed decision-maker.
• Demonstrates ability and experienced in analysing data quickly and inferring insights to act and move forward.
• The ability to master complexity, able to communicate clearly with strong impact and excels in leading teams.

Benefits

• Competitive Benefit Package
• Paid Company Holidays, Paid Vacation, Volunteer Time & More!
• Learning & Development Opportunities
• Employee Resource Groups