Responsibilities

• Lead Generation & Customer Retention
• Develop and deliver innovative marketing initiatives to generate high-quality sales and aftersales enquiries.
• Create customer retention strategies that enhance loyalty and strengthen long-term relationships with existing clients.
• Support VIP customer acquisition and ownership events to drive engagement and brand affinity.
• Brand & Manufacturer Partnership
• Act as the key day-to-day marketing contact for Lamborghini and Bentley manufacturer partners.
• Understand the individual requirements, customer profiles and commercial priorities of each brand, adapting marketing activity accordingly.
• Ensure all marketing activity adheres to OEM guidelines and brand standards.
• Build strong relationships with manufacturer representatives and maximise available marketing support and funding opportunities.
• Marketing Strategy & Campaign Delivery

Requirements

• Proven marketing experience within a fast-paced, commercially focused environment.
• Experience working across multiple brands, products or business areas, with the ability to understand differing commercial requirements and adapt marketing activity appropriately.
• Demonstrable experience developing, managing and delivering successful multi-channel marketing campaigns from concept through to execution and measurement.
• Strong digital marketing experience, including campaign tagging, tracking, monitoring, reporting and optimisation.
• Ability to interpret campaign data and make proactive adjustments to targeting, messaging, channel mix and investment based on performance, market conditions and business requirements.
• Clear experience of managing annual and quarterly marketing budgets, including planning, forecasting, monitoring spend and allocating investment across brands, products and channels.
• Experience of performance-managing marketing investment across different channels, reallocating budget where appropriate to improve effectiveness and return on investment.
• Strong understanding of digital marketing, CRM and customer journey management.
• Strong analytical skills with experience tracking campaign performance, lead generation and ROI.
• Excellent communication and stakeholder management skills, with the ability to work effectively across Marketing, Sales, Operations and the wider business.

Preferred

• Automotive, luxury retail or premium brand experience would be advantageous.

Benefits

• Core Benefits:
• Competitive salaries with structured pay scales and progression as you grow within the business
• Generous annual leave that increases with your length of service
• Enhanced family leave, including 6 months’ full pay for maternity and adoption leave, and 2 weeks’ full pay for paternity leave
• Access to Techscheme for discounted technology purchases with flexible payments
• Health & Wellbeing:
• Eyecare vouchers to help cover vision care needs
• Smart Health – 24/7 access to GP services to support your mental and physical wellbeing
• Dental insurance for everyday dental care and unexpected treatments
• Optional critical illness cover for peace of mind during life's most challenging moments