Responsibilities

• Launch support: Co-ordinating product launches and customer announcements
• Positioning execution: Translating our positioning into consistent language across every surface
• Sales enablement: Pitch decks, one-pagers, ROI/payback materials, technical spec sheets, and email templates that Sales actually uses
• Website: Owning our marketing site end-to-end, from copy to conversion paths to ongoing iteration
• Case studies and proof: Interviewing customers and design partners, producing written and video case studies, building and maintaining our reference library
• Content: Blog posts, technical explainers, and builder-focused educational content
• LinkedIn and organic social: Company page, founder amplification, and building our voice in the homebuilder community

Requirements

• 3-5 years of marketing experience, including at least 1 stint at an early-stage B2B startup.
• Energised by wearing multiple hats and shipping fast. You'd rather have v1 live this week and testing, than v3 perfect next month.
• You’re a strong writer and can take something highly technical and turn it into copy that’s clear, human, and emotionally resonant.
• You’ve built sales collateral, case studies, and website pages from scratch.
• You can ship a deck or website page without waiting for a designer. AI-fluent on visuals, you know when to bring in a freelancer and when to just do it.
• You’re an AI-native operator and build workflows that compound to research prospects, draft and iterate on copy, repurpose content across formats, generate first-pass visuals, automate research, and ship in hours what used to take days.
• Comfortable interviewing customers and turning conversations into stories.
• You’re values-driven: a strong alignment with AUAR's mission and values; low-ego, high-energy, adaptable. You live and breathe the product.
• You’re London-based, working from our E17 office at least 3 days per week (aligned with the CEO and Chief of Staff to the CEO’s in-office days). Occasional travel to support customer storytelling and launches.

Preferred

• Background in or genuine curiosity about hardware, construction, manufacturing, robotics, or industrial categories
• Video editing or production skills
• Experience with enterprise B2B sales cycles
• Experience as the first marketing hire at an early-stage B2B startup
• Experience marketing into the US, particularly to builders, developers, or construction audiences

Benefits

• Competitive salary based on experience
• Meaningful early-stage equity in an early-stage company tackling a real problem
• 28 bookable days + bank holidays + seasonal office closure
• Health and dental insurance via Bupa
• Pension via Smart Pensions
• Direct work with the CEO / Co-Founder and senior team, and a real seat at the table during a critical growth phase