Responsibilities

• In the first quarter that means owning how we talk to learners from the landing page through onboarding, and starting alternative channels to grow the audience on.
• Then it means growing them.
• This isn’t the job if you want a brief and a calendar, a team to delegate to, or to work from home a lot.

Requirements

• 3+ years doing consumer marketing with conversion copywriting results you can show us.
• You’ve done audience research and turned it into a messaging hierarchy that product and growth leveraged successfully.
• You’ve personally built and grown at least 1 social channel from scratch.
• You’re comfortable being a voice in public, or producing someone else’s.
• You’ve turned customers or followers into advocates before, and can tell us who they were and what happened.
• You extensively leverage frontier AI in your workflow, and can illustrate how.
• You have permanent right to work in the UK.

Preferred

• You’ve run multi-channel content calendars and a repurposing pipeline.
• You’ve produced content with experts/founders on camera.
• You know lifecycle comms.
• You can read a channel-by-channel signup breakdown and know what to do with it.
• You’ve built communities and other lighthouses (we have WhatsApp groups and quite a serious AI paper club you can build up).
• You know the adult self-learning audience, or you’re one of them.

Benefits

• £50k–£85k, plus stock options. Negotiable salary-to-equity mix.
• Unlimited frontier AI access + whatever tools you need.
• Unlimited Grasp for you and two friends.
• As the first marketer you will work directly with the founders to build the system you need.
• Small team in Canary Wharf.
• Deliveroo for when you’re in late.