Responsibilities

• Marketing Strategy & Campaign Management
• Lead Generation & Business Growth
• Social Media & Digital Marketing
• Enrolment & Administrative Support
• Team Collaboration

Requirements

• Experienced in marketing, digital marketing, communications or a related field
• Experienced in managing social media platforms and digital content
• Familiar with lead generation and conversion-focused marketing
• Able to analyse marketing performance and turn data into practical recommendations
• Able to communicate confidently in English, Cantonese and Mandarin.
• Able to read and write Chinese to a professional standard.
• Knowledgeable about Asian markets, with particular understanding of the Hong Kong and Mainland China markets.
• A strong written and verbal communicator
• Organised and able to manage multiple projects and priorities
• Comfortable handling professional email communication and administrative tasks

Preferred

• Experience creating marketing content for Chinese-speaking audiences.
• Familiarity with Chinese digital and social media platforms, such as WeChat and RedNote (Xiaohongshu).

Benefits

• Flexible freelance working arrangement
• Competitive freelance hourly rate based on experience
• Opportunity to take ownership of meaningful marketing projects
• Exposure to a broad range of marketing activities rather than one narrow specialism
• Collaborative and entrepreneurial working environment
• Potential opportunity to transition into a full-time position based on performance, business needs and company growth
• Flexitime
• Work from home