Lead Growth Analyst - Marketing Analytics

London, UK (Hybrid)

£75K/yr – £115K/yrSenior Level4+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the analytics and data-product stack for marketing growth, turning complex global data into fast, actionable insights that drive investment decisions and growth across regions.

  • Drive Growth Analytics Infrastructure: build scalable data products, automate insights, and deliver dashboards across global and regional teams.
  • Productionise Marketing Financials: automate insights and deep-dives to reveal what drives growth and where to invest.
  • Build AI-enabled analytics tools: Streamlit apps and agentic automation to surface deep-dives for stakeholders.

Job Description

Responsibilities

  • Build and maintain the growth narratives and infrastructure, ensuring a robust technical base for all global and regional growth analysis.
  • Lead further productionising of our Marketing Financials process, automating insights and providing deep-dives to further understand drivers of global and regional growth performance.
  • Lead the development and deployment of advanced analytics consumption tools, including Lightdash reporting, Streamlit apps, and AI/agentic automation to provide deep-dives.
  • Create Payback models and financial modelling to ensure we set the correct guardrails for our investments relative to the unit economics of our customers.
  • Unlock frameworks for new growth areas, from how we can use promos to incentivise growth, how we think about investments across the marketing funnel and work with our Global and Regional leads to unlock these strategies.
  • Balance technical rigor with speed to deliver meaningful data products that translate into business impact.
  • Successfully collaborate with stakeholders who provide input to and consume output from your data products, specifically Finance, Paid & Organic Marketing, and Regional teams.
  • Be a subject matter expert on technical infrastructure within the Marketing Analytics team, ensuring our systems can support future growth.
  • Contribute to the overall analytics strategy, ensuring that tribe data and analytics is discoverable and leveraged.
  • Act as a specialist within the team, identifying technical debt and building reusable data components that pave the way for a path toward Staff Analyst.

Requirements

  • 4+ years of hands-on experience in a marketing analytics, data engineering, or insights role, ideally at the start of your technical lead journey.
  • Strong proficiency of SQL and advanced Python is required.
  • Experience with modern data stacks, including dbt, data warehousing (e.g. Snowflake) and visualization/semantic layers like Lightdash or Looker.
  • Ability to understand the underlying business logic of marketing and financials to ensure technical products are meaningful and actionable.
  • Strong ability to collaborate with cross-functional stakeholders (Finance, Marketing) to translate business needs into technical requirements.
  • A focus on building systems and automated insights that drive measurable improvements in how the business consumes data.

Preferred

  • Experience building data products, such as Streamlit apps, custom internal tools, or AI-integrated workflows.
  • Familiarity with AI-native development workflows and tooling (e.g., Cursor, Claude, or GitHub Copilot) to accelerate the build of data products and automated agents.
  • Proven ability to automate context around data, creating technical systems that effectively communicate the drivers of growth to a wide stakeholder set.

Wise

3.9 Glassdoor

Wise is a global technology company, building the best way to move money around the world. With the Wise account people and businesses can hold 40+ currencies, move money between countries and spend money abroad. Large companies and banks use Wise technology too; an entirely new cross-border payments network that will one day power money without borders for everyone, everywhere. However you use the platform, Wise is on a mission to make your life easier and save you money.Co-founded by Kristo Käärmann and Taavet Hinrikus, Wise launched in 2011 under its original name TransferWise. It is one of the world’s fastest growing, profitable technology companies and is listed on the London Stock Exchange under the ticker, WISE.16 million people and businesses use Wise globally, which processes £9 billion in cross-border transactions every month, saving customers around £1.5 billion a year.For customer queries: Please note that LinkedIn is not a Wise Customer Support channel. If you would like to hear from our Customer Support team, please see our Facebook, Twitter and Instagram pages.Login to access customer support: https://wise.com/login/FB: https://www.facebook.com/Wise/IG:https://www.instagram.com/wiseaccount/TW:https://twitter.com/home

Founded in 2011
London, England, GBR
9.2K employees (465 in marketing)
78% recommend to a friend
85% CEO approval

Traffic Signals

Monthly Visitors
47.5M
Monthly Google Ads Budget
$80.4K
Traffic Source Mix
Search
50%
Direct
47.8%
Referral
1.7%
Social
0.2%
Paid
0.2%

Headcount Trend

Current headcount: ~9.2K

Marketing Team

Marketing Team Size
318 (3% of company)
Median Career Experience
9.5 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
7

Funding

Total Funding
$1.7B
Last Raise
Post IPO Debt, 3 years ago

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