Lead Copywriter– Saga Travel

Folkestone, Tower Hamlets, UK (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 3 weeks ago

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Job Summary

Own the creative copy pipeline from concept through publish across product, blogs, and campaigns, while partnering with design and CRM to land strong concepts and stay ahead of market trends.

  • Content ownership across formats: product copy, blogs, and campaign assets.
  • Creative collaboration across design, marketing, CRM, and digital teams to land strong concepts across print and digital.
  • Campaign delivery and quality: manage multiple campaigns to brief, deadlines, and high standards.

Job Description

  • Write clear, persuasive, and original copy that reflects Saga’s tone of voice, adapting messaging for different customer audiences
  • Develop compelling ideas and content that bring our travel products to life, highlighting key selling points and points of difference
  • Research and create engaging content across multiple formats, including product copy, blogs, and campaign assets
  • Collaborate closely with design, marketing, CRM, and digital teams to develop strong creative concepts across print and digital channels
  • Manage multiple campaigns and projects simultaneously, ensuring delivery to the brief, deadline, and a high standard
  • Review, edit, and proofread copy, incorporating feedback from stakeholders and maintaining brand consistency
  • Apply customer insight and market awareness to inform creative decisions and improve effectiveness
  • Support and guide other team members, stepping in as deputy to the Copy & Content Manager when required
  • Stay up to date with competitor activity and marketing trends, contributing ideas to keep communications fresh and effective
  • Proven experience writing high-quality copy in an agency, publishing, or in-house environment
  • Strong proofreading skills, with the ability to deliver accurate, detail-focused work across multiple channels
  • Excellent communication skills, with confidence to challenge and influence stakeholders in a constructive and professional way
  • Highly organised, with the ability to manage multiple projects under pressure and to tight deadlines
  • Comfortable working both independently and collaboratively within a cross-functional team
  • Commercially aware, with an understanding of how copy supports business and marketing objectives
  • A positive, solutions-focused mindset with a proactive approach to creative challenges
  • Confident using relevant software such as Microsoft Office, Adobe InCopy, Acrobat, and InDesign
  • Role requires working from Folkestone office a minimum of 3 times a week
  • 25 days holiday + bank holidays
  • Option to purchase additional leave - 5 extra days
  • Pension scheme matched up to 10%
  • Company performance related annual bonus - Up to 5%
  • Life assurance policy on joining us, 4 x salary
  • Wellbeing programme
  • Colleague discounts including family discounts on cruises, holidays and insurance
  • Range of reductions and offers from leading retailers, travel groups and entertainment companies
  • Enhanced maternity and paternity leave
  • Grandparents leave
  • Income protection
  • Access to Saga Academy, our bespoke learning platform
Saga plc. logo

Saga plc.

3.6 Glassdoor

Over the past 70 years we have become the UK's specialist provider of products and services to people aged over 50 in the UK. The Saga brand has become one of the most recognised and trusted brands amongst UK consumers in this demographic, recognised for its high-quality products and exceptional standards of service. These include cruises and holidays, insurance, personal finance and the Saga Magazine.We are a dynamic and forward-looking business with a clear, single-minded purpose; to create exceptional experiences every day whilst being a driver for positive change in our markets and communities. Our focus on exceptional experiences empowers our colleagues to create moments that are simple, personal and special for our customers and for each other. Our values underpin our approach and help guide us to deliver our purpose. We are committed to treating all employees fairly and to offering equal opportunities in all aspects of employment and advancement. We value diversity not just because it is the right thing to do, but because diverse teams perform better.We’re passionate about diversity, equity, and inclusion. Championing diversity is important to us, and diverse teams really are the best ones. We’re dedicated to creating a culture where every colleague feels like they belong. So that at Saga, more than anywhere else, you can be your best, be yourself and make a difference.

Founded in 1951
London, England, GBR
2.6K employees (297 in marketing)
63% recommend to a friend
68% CEO approval

Traffic Signals

Monthly Visitors
1.6M
Monthly Google Ads Budget
$1.5M
Traffic Source Mix
Search
33.1%
Direct
58.4%
Referral
7%
Social
0.7%
Paid
0.7%

Headcount Trend

Current headcount: ~2.6K

Marketing Team

Marketing Team Size
145 (6% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$469.1M
Last Raise
$469.1M
Post IPO Debt, 1 years ago

Funding History

  • Jan 2025
    Post IPO Debt • $469.1M

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