head of social and brand
Salford, UK (On-site)
Posted 15 hrs ago
Job Summary
Own the social strategy, audience growth and measurement for a consumer brand, steering content, creator partnerships, paid campaigns and brand launches while managing budgets and performance reporting.
- Own the social strategy and audience growth
- Lead content direction and brand voice across short-form formats
- Drive creator partnerships and paid campaigns with clear commercial impact
Job Description
Responsibilities
- Social strategy and audience growth
- Content and creative direction
- Creators, professional partnerships and community
- Paid advertising and creative performance
- Brand campaigns and product launches
- Budgets, delivery and reporting
Requirements
- Proven in-house experience with a consumer product brand, with direct responsibility for social strategy, campaigns and results.
- Evidence of sustained Instagram and TikTok growth, showing the quality of the audience and its value to the business.
- A strong content portfolio demonstrating creative direction, copywriting, short-form video and a recognisable brand voice.
- Practical paid advertising experience across Meta, TikTok and Google, including budget ownership, creative testing and optimisation.
- Successful creator or influencer partnerships, including commercial negotiations and performance evaluation.
- Experience delivering product launches and campaigns across social and wider marketing channels.
- Evidence of leading colleagues, freelancers or agencies, giving clear feedback and maintaining delivery standards.
- The confidence to make decisions independently and explain the commercial reasoning behind them.
- Experience in beauty, skincare, cosmetics, wellness or a comparable consumer category would be particularly relevant.
Benefits
- Casual dress
- Free parking
- On-site parking
isoclean
LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.
