Responsibilities

• Owning the global events strategy for Oner Active, ensuring all events and activations align with brand vision, marketing objectives and commercial priorities.
• Developing a clear annual events roadmap, spanning brand moments, cultural moments, collection drops, community events, pop-ups and partnerships.
• Continuously identifying new, innovative event formats and opportunities to elevate Oner Active’s presence and cultural relevance.
• Leading, mentoring and developing the events team setting clear direction, standards and expectations.
• Creating scalable processes, frameworks and ways of working that support growth while maintaining creative excellence.
• Fostering a collaborative, high-performance team culture that balances creativity, accountability and executional excellence.
• Providing hands-on support to the team on key events, flagship moments and complex productions.
• Setting the creative bar for all events, ensuring each experience is distinctive, on-brand and emotionally engaging.
• Partnering closely with Brand, PR, Creative and Sponsorship teams to develop compelling event concepts and integrated brand moments.
• Ensuring every touchpoint from venues and styling, to talent, gifting and guest experience, reflects Oner Active’s identity, mission and tone of voice.

Requirements

• Extensive experience leading and delivering high-impact events, ideally within sportswear, fitness, lifestyle or similarly fast-paced industries.
• Proven experience owning an events function, including strategy, budgets and team leadership.
• Strong creative instincts with the ability to translate brand storytelling into compelling real-world experiences.
• Demonstrated success delivering complex, high-visibility events with measurable business impact.
• Excellent stakeholder management skills, with confidence influencing at senior level.
• Strong commercial acumen, with experience managing budgets, suppliers and ROI.
• Comfort operating in a start-up or scale-up environment, thriving amid change, ambiguity and rapid growth.
• Outstanding organisational and project management skills, with the ability to oversee multiple workstreams simultaneously.

Preferred

• A naturally hands-on leader who’s calm under pressure and solution-oriented in live environments.
• Deep passion for fitness, strength training and community-driven brands.
• Experience scaling event programmes internationally.
• A balance of big-picture thinking and detail obsession, equally comfortable in creative ideation sessions and production spreadsheets.
• An innovative mindset, unafraid to challenge conventions and raise the bar.