Responsibilities

• own AI-first marketing from the ground up
• define what AI-first, modern B2B marketing looks like in practice inside a technology company scaling across two markets
• have the freedom to choose your own stack, create your AI agents imagine and build something from scratch
• define the operating model and own your ideas and strategy
• define and deliver marketing content across channels: LinkedIn presence, long-form content, email sequences in HubSpot, video and short-form content, events, and a global outreach programme
• build and manage end-to-end marketing programs: planning, creation, execution, measurement
• run our presence end-to-end at events across multiple locations
• map hospital systems and feed qualified opportunities to our commercial team
• measure impact and adjust strategies based on performance

Requirements

• Experience in B2B marketing (healthcare, technology, SaaS or professional services)
• Hands-on HubSpot experience — building sequences, lists and dashboards
• Comfortable using AI tools daily — large language models, image and video generation
• Able to write copy, edit video and design assets (Canva, CapCut, Descript and basic Figma)
• Occasional UK travel to NHS Trusts, partner sites and SPARK TSL events
• Willingness to define operating model and own marketing stack

Preferred

• Experience of AI-first marketing strategy development in B2B environments (healthcare, technology, SaaS or professional services)
• Experience building operating models for marketing and working across international markets
• Experience with NHS Trusts or healthcare sector marketing
• Comfort with owning and delivering end-to-end marketing programs from concept to execution

Benefits

• Life insurance
• a minimum of 33 annual leave days including bank holidays
• medical cash plan
• salary sacrifice pension scheme
• mental health and counselling support
• gym membership
• retail discounts and more