Responsibilities

• Develop and execute comprehensive marketing strategies tailored to gaming audiences, ensuring alignment with project goals and brand identity.
• Manage social media platforms by creating engaging content, scheduling posts, and analysing engagement metrics to optimise outreach.
• Implement SEO best practices across websites and content to improve visibility and organic traffic.
• Oversee project management tasks related to marketing campaigns, ensuring timely delivery and budget adherence.
• Utilise Adobe Photoshop and other design tools to produce compelling visual content for campaigns.
• Maintain and update WordPress websites with fresh content and optimised landing pages.
• Manage paid advertising campaigns using Google Ads, analysing performance data via Google Analytics to maximise ROI.
• Conduct analysis of market trends and competitor activities to inform strategic decisions.
• Write persuasive copy for advertisements, newsletters, blogs, and social media posts.
• Coordinate email marketing campaigns to nurture leads and engage existing users effectively.

Requirements

• Proven experience in management, project management, or digital marketing roles within the gaming or technology sectors.
• Strong knowledge of SEO optimisation techniques and B2B marketing strategies.
• Proficiency in Adobe Photoshop, WordPress, Google Ads, Google Analytics, Microsoft Office (Word, PowerPoint, Excel), and email marketing tools.
• Excellent analysis skills with the ability to interpret data insights into actionable strategies.
• Exceptional copywriting skills with an understanding of social media management best practices.
• Leadership qualities with experience managing teams or projects effectively.
• Strong organisational skills with excellent time management capabilities.
• Effective communication skills in English; ability to articulate ideas clearly across diverse audiences.

Benefits

• Casual dress
• Company events
• Company pension
• Free parking
• Work from home