2 months ago
Field Marketing Specialist (FTC)
Sovos Latinoamérica
Brighton, Brighton and Hove, UK (On-site)Full time
Marketing jobs
2 marketing jobs
Field Marketing Specialist (FTC)
Brighton, Brighton and Hove, UK (On-site)
Salary Not AvailableMid LevelFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the regional field marketing agenda to build pipeline in the EMEA region with multi‑channel programs, ABM for key accounts, and high‑impact events that drive post‑event conversions and revenue outcomes.
- Ownership: multi‑channel campaigns aligned to sales priorities across local markets.
- ABM & Events: engage priority accounts and run executive roundtables, hosted events, and webinars with measurable follow‑through.
- Measurement & Optimization: track pipeline, opportunities, and revenue, and continuously test new tools to improve performance.
Job Description
Responsibilities
- Plan and execute integrated, multi-channel field marketing programs aligned with business priorities and sales objectives, adapting global strategies to local EMEA market realities, regulatory environments, and cultural nuances.
- Drive high-quality demand, focusing on pipeline creation, acceleration, expansion, and retention rather than volume alone.
- Apply ABM principles to engage priority accounts and key decision-makers.
- Lead the planning and execution of high-impact events (executive roundtables, hosted events, sponsored conferences, webinars), ensuring each has a clear objective, defined audience, and post-event conversion plan.
- Measure success beyond attendance, tracking pipeline influence, opportunities created, and revenue contribution.
- Continuously test and adopt new tools, technologies, and approaches to improve performance, efficiency, and scalability.
- Act as a trusted business partner to sales, aligning on target accounts, priorities, and success metrics, and supporting sales motions with relevant content, events, and enablement initiatives.
- Track, analyze, and report on pipeline, opportunity progression, and revenue impact, using insights to optimize future programs.
- Collaborate closely with Product Marketing, Digital, Alliances, and Customer teams to support go-to-market initiatives, launches, and regional adaptations.
Requirements
- Bachelor’s degree in Marketing, Business, or equivalent experience.
- Experience in B2B marketing, ideally in technology, SaaS, or regulated industries.
- Strong understanding of B2B buying journeys
- Strong understanding of Demand generation & ABM
- Strong understanding of Events as a growth lever
- Comfortable working with CRM and marketing automation platforms (e.g., Salesforce, Marketo or similar).
- Business-minded: you care about business outcomes, not just activity.
- Curious and adaptable, especially around AI, automation, and new marketing practices.
- Organized and capable of managing multiple initiatives in parallel.
- Confident communicator who can engage with stakeholders at all levels.
- Data‑literate: able to interpret results and turn insights into action.
Benefits
- The tools to enhance your life - because we want you to enjoy your life outside of work and inside!
- An opportunity to work with a global team
- Bi-Weekly Meeting Free Days!
- Mentoring Programs
- Globally recognised Training and Development programs
- Benefits
Sovos Latinoamérica
La tecnología ha transformado a las empresas y ha cambiado para siempre la forma en que los gobiernos regulan. Actualmente, vivimos en un mundo en el que la declaración de impuestos es cada vez más global y exige una respuesta rápida.Afortunadamente, Sovos fue diseñado para esto. Sovos ayuda a las empresas a enfrentar los crecientes desafíos planteados por tres tendencias del mercado:Transformación del negocio: los nuevos modelos comerciales, incluidos el comercio electrónico y la Internet de las Cosas (IoT), desafían las reglamentaciones tributarias tradicionales, haciendo que las empresas tengan que lidiar con zonas grises en la legislación tributaria, agobiandolas y poniendolas en riesgo por los constantes cambios.Modernización de TI: a medida que las empresas adoptan la tecnología de la nube para mantenerse al día con las demandas de los consumidores, reducir los costos y mejorar los procesos comerciales, las tecnologías tributarias tradicionales ya no satisfacen sus necesidades.La digitalización de la aplicación de impuestos: a medida que los gobiernos adoptan tecnología digital y big data para cerrar las lagunas tributarias, la aplicación de impuestos aumenta rápidamente en complejidad, las auditorías se están realizando a un nivel transaccional y la propiedad de la información tributaria se está desplazando desde el negocio al gobierno. Como resultado, los sistemas que las empresas han utilizado para cumplir ya no son capaces de satisfacer las demandas de los gobiernos.
Traffic Signals
Monthly Visitors
594.9K
Monthly Google Ads Budget
$570.8K
Traffic Source Mix
Search
25.8%
Direct
54%
Referral
18.7%
Social
0.5%
Paid
0.9%
Headcount Trend
Current headcount: ~262
Marketing Team
Marketing Team Size
8 (3% of company)