Responsibilities

• Develop and deliver insight-led marketing plans aligned to the Event Value Plan (EVP) and wider portfolio strategy
• Use market intelligence, customer insight, and data to identify growth opportunities and expand audience reach
• Partner closely with Sales to align messaging, enablement, and account-based marketing initiatives
• Plan and deliver integrated marketing activity across appropriate channels to drive awareness, leads, and attendance
• Act as the voice of the customer, bringing audience insight into planning and decision-making
• Build and maintain strong relationships with industry partners, associations, media, and key stakeholders
• Manage external suppliers, including PR agencies and other marketing service providers
• Own and manage marketing budgets, tracking spend, forecasting costs, and optimising investment to maximise impact
• Represent the brand as the on-site marketing lead at events and industry forums
• Lead projects or own ongoing initiatives, contributing to the long-term success and positioning of the portfolio

Requirements

• Proven experience delivering marketing strategies and campaigns, ideally within a product, event, or B2B environment
• Strong ability to use insight and data to inform decisions and measure impact
• Experience working collaboratively with sales and cross-functional teams
• Clear, inclusive communication skills, both written and verbal
• Confidence managing multiple priorities and solving complex problems independently
• Experience building effective relationships with internal and external stakeholders
• Comfortable taking ownership of projects and contributing to shared goals
• Commitment to inclusive, accessible marketing practices and continuous improvement
• Knowledge of the aviation or airport sector would be an advantage

Benefits

• Generous holiday allowance with the option to buy additional days
• Health screening, eye care vouchers and private medical benefits
• Wellbeing programs
• Life assurance
• Access to a competitive contributory pension scheme
• Save As You Earn share option scheme
• Travel Season ticket loan
• Electric Vehicle Scheme
• Optional Dental Insurance
• Maternity, paternity and shared parental leave