Responsibilities

• Own the growth P&L – Forecast and manage a multi-million-pound annual budget, optimising spend across all channels to deliver against ambitious revenue and CAC efficiency targets.
• Lead the growth organisation – Directly manage and develop a team of growth and marketing managers, fostering a culture of ownership, rigour, and high performance.
• Develop and execute the growth strategy – Define the strategic priorities for Weight Loss, making key decisions on channel mix, budget allocation, and market-specific campaigns.
• Scale new and existing channels – Oversee the day-to-day operations and scaling of all acquisition and retention channels within the region, from performance marketing, CRO, CRM, and lifecycle.
• Drive market expansion and localisation – Adapt global strategies for local market nuances, and develop the playbook for launching and scaling new products or entering new European countries.
• Partner cross-functionally – Work hand-in-hand with global leaders in product, brand, data, and commercial to ensure the needs of the UK and European markets are met.
• Serve as the regional expert – Act as the primary voice for the UK within the global organisation, reporting on performance, risks, and opportunities to the executive team.

Requirements

• 8+ years of end-to-end growth leadership, with demonstrable success taking brands from eight to ten figures in revenue.
• Proven P&L ownership at scale; you have experience managing a budget of at least £10M+ annually and being accountable for the top and bottom-line results.
• A true player-coach who is equally comfortable setting a multi-quarter strategy and deep-diving into a campaign analysis with a marketing manager.
• An inspiring people leader who has managed and built interdisciplinary teams; you set clear goals, give candid feedback, and empower your team to succeed.
• Possess a deep understanding of the European consumer and media landscape, including the nuances of scaling across different countries, cultures, and regulatory environments.
• Expert in performance marketing, with a strong working knowledge of lifecycle/CRM, CRO, and brand marketing.
• Thrive in hyper-growth and pace; you bias to action, love building process, and can navigate complexity with a calm, focused approach.
• An excellent communicator who can influence C-suite and board one minute and break down concepts for junior talent the next.