Digital Performance Business Director at MG OMD | London, UK

MG OMD

Digital Performance Business Director

London, UK (Hybrid)

Salary Not AvailableDirector/ExecutiveFull time

Posted 2 months ago

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Job Summary

Own the cross-channel digital and performance engine for a high-growth mobile brand, coordinating strategy, data-driven optimization, and senior-level collaboration to drive multi-product growth and channel integration.

Growth & Performance: Drive integrated PPC, Paid Social, and Programmatic strategies and optimization across SIM, Handset, and Broadband.
Team & Stakeholder Leadership: Guide the performance team and partner with Brand, Data & Tech, and client leadership to align campaigns and outcomes.
Cross-Functional Execution: Foster innovation and data maturity across channels and internal partners to accelerate business impact.

Job Description

Responsibilities

Growth & Performance: Lead the digital and performance agenda for giffgaff, driving growth across SIM, Handset and Broadband.
Digital Strategy: Develop and implement integrated digital strategies across PPC, Paid Social, Programmatic, and emerging channels.
Innovation & Data: Champion innovation, digital maturity and data-driven approaches striving for continuous improvement in all digital activity.
Stakeholder Alignment: Build strong relationships with giffgaff’s marketing and digital teams, acting as a trusted advisor.
Team & Client Leadership: Oversee the day-to-day running of the Performance account and will be supported by a full team. You will manage a Digital Account Director and Digital Account Manager within your team but will also be required to work closely with specialist teams and oversee their output. Additionally, you will work closely with the Client Business Director leading on the Brand campaigns and our Data & Tech team.
Cross-Functional Collaboration: Collaborate with Brand campaigns and Data & Tech teams to drive integrated outcomes.

Requirements Benefits

In return, we provide an amazingly collaborative culture, where open communication and an unwavering commitment to diversity of thinking, diversity of background and diversity of skillsets runs through everything we do.
We have attained IPA (Institute of Practitioners in Advertising) CPD Gold Accreditation for the 13th year running and maintained our CPD Platinum Accreditation for the 7th consecutive year, showcasing our commitment to continuous professional development.
We were also featured in the Sunday Times Best Places to Work in both 2023 and 2024.
Our being named is completely based on the opinions and perspectives of our employees which makes the accolade all that more special.
At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork.
We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in-person connections with the flexibility of remote working.
For example, you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30.
We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances.

Benefits

MG OMD

MG OMD, part of Omnicom Media, brings innovation, insight and creativity to the world of media. We combine award-winning strategy, deep expertise in data and digital, and strong industry relationships to deliver effective, future-ready media solutions that create difference that matters for our clients.We are proud to be the most awarded media agency in the history of the IPA Effectiveness Awards and the Thinkbox TV Planning Awards. 2024 marked a landmark year, winning 100% of the Best Agency accolades, including Campaign’s Global Media Agency of the Year, Media Week’s Agency of the Year, The Media Leader’s Agency of the Year and Campaign’s Media Agency of the Year.In 2025, we continued to make history as the first agency ever to retain both Campaign UK and The Media Leader’s Agency of the Year titles for a second year running. The year also saw Gold at Cannes Lions for Media: Channel Integration and recognition as Thinkbox’s Network Agency of the Year.MG OMD is home to a thriving culture and industry-leading talent, recognised in The Sunday Times Best Places to Work for the third consecutive year.Omnicom Media is the media services division of Omnicom Group Inc. (NYSE: OMC).

Founded in 1990

London, England, GBR

612 employees (91 in marketing)

www.mgomd.com