Own the content engine across website, email and social with YouTube emphasis, align campaigns with SEO/GA insights and adapt messaging for diverse audiences while upholding brand voice, all while collaborating or working solo to support young people affected by cancer.

• Content Creation & Campaign Delivery: manage website, email, social content including YouTube and SEO-driven campaigns.
• Channel & Audience Ownership: tailor messages for different audiences without diluting brand; rely on GA/SEO signals.
• Collaboration & Empathy: work with teams or independently and bring care when engaging with young people facing cancer.