Responsibilities

• Building and managing automated marketing campaigns across email and CRM channels
• Using marketing automation to support targeted, timely campaign delivery
• Managing audience lists, segmentation, and data imports
• Supporting and improving automation workflows, templates, and processes
• Reporting on campaign performance and identifying improvements
• Maintaining CRM data quality and ensuring GDPR compliance

Requirements

• Experience with a CRM platform (e.g. Dynamics, Adestra or similar)
• Solid understanding of marketing automation and how to use it effectively
• Strong data handling and Excel skills
• Highly organised with great attention to detail
• A proactive, collaborative approach
• An understanding of how automated campaigns drive commercial outcomes