CRM Marketing Automation Executive

London, UK (On-site)

Salary Not AvailableFull time

Posted 2 months ago

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Job Description

About Legal 500:

Legal 500 was founded by John Pritchard in 1987 as the original clients’ guide to law firms, the first of its kind. It is now a data-driven, AI-optimised research platform which benchmarks, informs and connects providers and users of legal services in over 100 countries worldwide.

Our research and data are trusted and relied upon by corporate clients globally as an essential part of the process, both of instructing law firms with new mandates, and when reviewing existing mandates or panels

.
We exist to empower both buyers and sellers in the international legal marketplace to make better decisions and have improved outcomes for their organisations. This is achieved by leveraging a trusted, comprehensive research process with a unique, vast, proprietary and constantly updated set of client-supplied data, unrivalled in the marke

t.
On the supply side of the legal market, every year Legal 500’s team of over 150 researchers, technologists, data analysts, journalists and content specialists collate and review 60,000+ data-submissions from law firms and conduct interviews with thousands of leading law firm partners. On the demand side, Legal 500 analyses confidential data from 300,000+ commercial law firm clients to benchmark law firms and lawyers by practice area; industry; jurisdiction; as well as by proprietary client satisfaction metrics, NPS®, and other qualitative and quantitative criter

ia.
Legal 500 is the only source of this depth of global research and data on law firms, lawyers and their clie

nts.We’re looking for a CRM Marketing Executive to join our marketing team at Legal 500. You’ll own the day-to-day delivery of our email and CRM campaigns — from setup and segmentation through to reporting and analysis — with a strong focus on marketing automation to help us reach the right audiences and drive commercial resu

lts.
This is a great opportunity for someone who’s hands-on with CRM platforms and marketing automation tools, loves clean data, and takes pride in getting campaigns out accurately and on

time.
WHAT YOU’LL BE

DOING
- Building and managing automated marketing campaigns across email and CRM c

hannels- Using marketing automation to support targeted, timely campaign d

elivery- Managing audience lists, segmentation, and data

imports- Supporting and improving automation workflows, templates, and pr

ocesses- Reporting on campaign performance and identifying impro

vements- Maintaining CRM data quality and ensuring GDPR com

pliance
WHAT WE’RE LOO

KING FOR
- Experience with a CRM platform (e.g. Dynamics, Adestra or

similar)- Solid understanding of marketing automation and how to use it ef

fectively- Strong data handling and Exc

el skills- Highly organised with great attention

to detail- A proactive, collaborative

approach- An understanding of how automated campaigns drive commercial

outcomes
Legal 500 logo

Legal 500

Legal 500, founded by John Pritchard in 1987, is the world's leading legal services benchmarking platform, connecting global law firms with international clients. Across more than 100 countries, legal500.com delivers trusted insights through comprehensive research processes and proprietary data from 300,000+ clients and 60,000+ law firm submissions annually. More than 150 researchers and analysts evaluate law firms against the broadest possible range of practice area competencies, industry sector expertise and client satisfaction metrics. Legal 500 empowers buyers and sellers in the legal market to make informed decisions and achieve better outcomes through unparalleled depth of research and legal market data.

Founded in 1987
London, England, GBR
440 employees (64 in marketing)