Responsibilities

• Campaign Delivery: Planning, briefing, and executing CRM campaigns across email and SMS/MMS channels on time, collaborating closely with internal teams to ensure seamless delivery.
• Content & Copywriting: Crafting high-quality, brand-aligned CRM copy, supporting wider digital content initiatives, and meticulously reviewing communications for accuracy and voice.
• Testing & Optimisation: Conducting A/B tests across content and creative, monitoring key trading metrics, and delivering data-backed recommendations to boost customer engagement.
• Loyalty & Retention: Supporting the growth and execution of customer loyalty programs to maximise engagement and drive long-term ROI.

Requirements

• Retention Marketing Experience: Demonstrable background within a CRM, email marketing, or customer retention-focused role.
• CRM Platform Expertise: Practical experience using CRM platforms to build, test, segment, and deploy multi-channel communications.
• Analytical Capability: Confidence using Excel and/or Google Analytics to monitor campaign metrics and track customer engagement.
• Written Communication & Copywriting: Strong copywriting and proofreading skills with an eye for detail and brand consistency.
• Project & Campaign Management: Robust organisational skills with a track record of managing multiple active projects in a fast-paced environment.

Preferred

• SMS/MMS Strategy: Experience coordinating or executing SMS and MMS marketing automation programs.
• Loyalty Programs: Familiarity with customer loyalty frameworks, tiered retention rewards, or customer lifetime value initiatives.
• Skincare & Beauty Affinity: A keen interest in or understanding of prestige skincare or clinical beauty verticals.

Benefits

• Wellbeing: 25 days holiday + bank holidays, Flexible & Hybrid working, Private Medical Insurance, Mental Health support.
• Rewards: 75% Discount, Annual Performance Bonus, Long Service Awards.
• Growth: Up-skilling support, regular Lunch & Learns, Flexible Career opportunities.
• Impact: 2 Volunteering days per year, Matched Charitable Giving Scheme.