Responsibilities

• Plan and produce high-quality written content for a wide range of clients and industries
• Write website copy, landing pages, blogs, thought leadership, email campaigns, and ad copy
• Develop and refine brand tone of voice guidelines
• Create SEO-focused content aligned with keyword strategy and search intent
• Collaborate with designers and strategists on campaign concepts and messaging
• Edit and proofread content to ensure clarity, consistency, and impact
• Adapt writing style to suit different sectors, audiences, and objectives
• Contribute ideas to broader marketing strategies and campaign planning
• Support in-house brand projects with creative and commercial copy

Requirements

• Minimum 3 years of experience working at a marketing, PR, creative, or SEO agency
• Proven ability to produce high-performing content that drives engagement and conversions
• Strong understanding of tone of voice, messaging, and brand positioning
• Excellent writing, editing, and communication skills
• Ability to translate complex topics into clear and compelling copy
• Comfortable working to deadlines across multiple projects
• A solid understanding of SEO fundamentals and how content supports organic growth
• Confidence writing across different industries and sectors

Preferred

• Experience using SEO tools such as Ahrefs or SEMrush
• Familiarity with content planning tools and CMS platforms such as WordPress
• Experience writing long-form thought leadership or technical content
• Understanding of CRO principles and performance copywriting
• Experience supporting brand strategy and messaging workshops