Social Video Creative

At Omre, we’re building one of the defining longevity brands of our generation helping people live healthier, longer lives through science‑backed supplements that target the root causes of ageing. In just over two years, we’ve grown into a market‑leading brand in the US with strong product‑market fit and a highly engaged customer base.

We’re now building a world‑class content engine across TikTok, Instagram, and YouTube and we’re looking for a Social Video Creative who’s proactive, curious, and obsessed with what makes content grow. Not someone who waits for a brief, but someone who brings ideas, experiments constantly, and cares as much about performance and storytelling as the edit itself.

You’ll thrive here if you:

• Think like a creative problem solver, not just an executor
• Are hungry to improve, iterate, and push ideas further
• Understand internet culture and platform behaviour
• Take ownership from concept through to delivery
• Enjoy working fast, testing often, and learning from results
• Want to help build a brand, not just create content for one

What you’ll be doing

Creating content

• Filming short‑form content across TikTok, Instagram Reels, YouTube Shorts, and YouTube
• Capturing founder‑led, educational, behind‑the‑scenes, lifestyle, and trend‑driven content
• Turning ideas into engaging, platform‑native videos quickly
• Assisting with longer‑form YouTube content when needed
• Maximising output from shoots, events, and day‑to‑day moments
• Prioritising momentum over perfection

Ideation & creative development

• Sourcing inspiration across platforms and internet culture
• Bringing fresh ideas proactively
• Spotting trends, hooks, and formats early
• Iterating quickly on winning concepts
• Understanding why content performs — and how to improve it

Editing & fast‑turnaround production

• Editing short‑form content using CapCut or similar tools
• Repurposing existing footage into multiple formats
• Creating quick‑turnaround content without heavy production workflows
• Using AI tools to speed up ideation, scripting, and editing
• Helping maximise the value of existing shoots and assets

Organic growth & channel development

• Posting and managing content across platforms
• Understanding platform best practices and audience behaviour
• Learning from analytics, retention, and engagement
• Improving hooks, pacing, storytelling, and watch time
• Helping build repeatable content systems that scale
• Caring about what performs — not just what looks good

Collaboration You’ll work closely with the Founder, Senior Video creative and growth teams. This is a highly collaborative role with real creative ownership.

This role is perfect for someone who:

• Is obsessed with social media, storytelling, and internet culture
• Constantly saves ideas, trends, hooks, and references
• Wants to help build a brand from the inside
• Enjoys moving quickly and wearing multiple hats
• Has strong creative instincts and a bias toward action
• Gets excited by testing, learning, and improving performance

What we’re looking for

• Strong understanding of TikTok, Instagram, and YouTube
• Comfortable filming independently and being on camera
• Basic editing skills (CapCut or similar)
• Strong instincts for attention, storytelling, and pacing
• Resourceful, proactive, and self‑starting
• Comfortable in fast‑moving environments
• Organised and execution‑focused
• Strong understanding of internet culture and platform behaviour
• Comfortable collaborating on shoots
• Interest in AI tools and modern content workflows

Bonus points

• Experience growing personal or brand channels
• Experience filming founders or creators
• Photography or camera knowledge
• Experience with YouTube workflows
• Experience creating content for consumer brands

What success looks like

• Consistent output of high‑quality short‑form content
• Organic channels growing in reach, engagement, and followers
• Winning formats identified and iterated on quickly
• Faster, more scalable content production systems
• Improvements in hooks, retention, and shareability
• A distinctive, recognisable Omre social presence
• A constant pipeline of fresh ideas and testing