3 months ago
Events and Community Manager
Primer.io
UK (Remote)Full time
Events and Community Manager
UK (Remote)
Salary Not AvailableMid Level5+ years expFull time
Posted 3 months ago
Job Summary
Own and orchestrate a high-impact events program that drives pipeline, strengthens customer relationships, and unlocks advocacy for a B2B SaaS brand, from concept through execution and measurement.
- Own and evolve the owned events calendar to tie to commercial moments and customer milestones.
- Collaborate with Sales, CS, and partners to drive pipeline, retention, and expansion through event experiences.
- Build community and speaker programs to surface case studies and extend reach, turning attendees into advocates.
Job Description
Responsibilities
- Own the events calendar - Build and manage a full programme of owned brand events from concept to execution, ensuring every event ties to a clear commercial moment or customer milestone.
- Drive pipeline through events - Partner closely with Sales to design event experiences that generate new pipeline, accelerate deals, and deliver clean, well-qualified follow-up after every activation.
- Lead sponsored event strategy - Evaluate and own our presence at third-party events including branded-booths sponsorship with a clear ROI lens, briefing sales, managing logistics, and driving measurable lead capture and pipeline contribution.
- Retain and grow customers - Work hand-in-hand with Customer Success to build event experiences that deepen customer relationships, support retention, and create expansion opportunities.
- Turn customers into advocates - Build community and advocacy programmes that activate champions, surface speakers and case studies, and extend our reach through the people who already believe in us.
- Run on metrics - Define and own the numbers that matter: pipeline influenced, deals accelerated, retention impact, and customer NPS. Use the data to sharpen the programme and make the case for investment.
- Raise the creative bar - Bring genuine creative ownership to how Primer shows up, from the experience design to the brand expression, ensuring every event feels distinct and deliberate.
- 5+ years of experience in an events or field marketing role, ideally within a B2B SaaS or tech environment.
- Proven track record of owning both owned brand events and sponsored activations end-to-end.
- Commercially minded - you think in pipeline, not just headcount or attendee numbers.
- Creative with strong attention to detail; you care about the experience as much as the spreadsheet.
- Excellent cross-functional collaborator - comfortable working daily with Sales, Marketing, and Customer Success stakeholders.
- Strong project management skills; able to juggle multiple events at different stages simultaneously.
- Confident communicator who can influence internally and build relationships externally with vendors, venues, and partners.
- Data-driven - comfortable in CRM and marketing analytics tools to measure and report on impact.
- Ability to prioritize and manage multiple workstreams in a fast-paced environment.
- We are fully remote and globally distributed; and have been since day one
- Competitive share options
- Uncapped holiday, with 25 days minimum to be taken
- Co-working space access
- Workations & Company Retreat
- The best equipment for your role
- £500 towards your home office setup
- Generous learning budget
- Private Medical Insurance
- A broad set of additional perks and benefits ( depending on location)
Primer.io
3.9 Glassdoor
Primer is the unified infrastructure for global payments and commerce. With unrivaled freedom and visibility across the payments and commerce ecosystem, Primer equips merchants with the tools to effortlessly optimize performance, build at pace, and capture untapped revenue to achieve unstoppable growth.
Founded in 2020
London, England, GBR
232 employees (17 in marketing)
60% recommend to a friend
Marketing Team
Marketing Team Size
12 (5% of company)
Median Career Experience
10 years
Median Tenure
4.4 years
Funding
Total Funding
$73.4M
Last Raise
$50M
Corporate Round, 2 years ago
Funding History
- Nov 2023Corporate Round
- Oct 2021Series B • $50M
- Nov 2020Series A • $18.7M
Traffic Signals
Monthly Visitors
381.4K
Traffic Source Mix
Search
36.3%
Direct
47.4%
Referral
11.3%
Social
3.9%
Paid
0.8%
Headcount Trend
Current headcount: ~236