Responsibilities

• - Implement the district communications strategy and workplan to effectively support district priorities and targets.
• - Develop and deliver engaging and effective proactive communications content for the district to support brand building and supporter development (emotional engagement and connection to cause, donor motivation, increase membership and volunteer numbers) across multiple channels and touchpoints.
• - Become the district’s lead storyteller – bringing our work to life so that people see beyond forests as places to visit whilst championing our position as industry leaders and building understanding of forestry as a critical, future-facing sector delivering sustainable timber and environmental benefits.
• - Manage and deliver reactive communications in the district to protect the organisation’s reputation, maximising opportunities as they arise. This includes incident management, communications around district development projects (such as new facilities being installed, or other investment works), visitor behaviour management, stakeholder engagement and support for forestry operations.
• - Deliver effective internal engagement, including editorial ownership of the district’s weekly staff newsletter, identifying appropriate content for the national intranet and external channels, and supporting the wider programme of internal staff events, meetings and engagement activity.
• - And any other tasks, reasonably requested by your line manager.

Requirements

• - Proven experience in a communications role with responsibility delivering activity and outcomes
• - Excellent written and verbal communication skills, with experience creating engaging content for different channels and audiences, working to brand guidelines
• - Confidence using digital tools such as website content management systems, social media platforms and content creation tools
• - A collaborative, team-focused approach, with the ability to build strong working relationships with a range of internal and external stakeholders
• - Creative thinking, with experience generating content to meet communications objectives within tight budget constraints
• - An eye for detail with the understanding that all communication represents the organisation and our work so needs to be accurate and correct
• - A self-starter, able to identify and act on priorities, and work unsupervised

Preferred

• - An understanding of, or strong interest in, forestry, conservation, sustainability or land management issues
• - Budget management experience
• - Video production expertise
• - Experience of internal communications within a large, multi-departmental organisation

Benefits

• - Learning and development tailored to your role
• - An environment with flexible working options
• - A culture encouraging inclusion and diversity
• - A Civil Service pension with an employer contribution of 28.97%