CDx Global Strategic Marketing Director
York, UK (Unknown)
Posted 1 day ago
Job Summary
Own the global CDx commercialization strategy and lead cross-functional launches with pharma partners, guiding lifecycle management and market-driven decisions.
- Define and lead global CDx commercialization strategy for alignment with business objectives and partner expectations
- Partner with pharma and cross-functional teams on launches and lifecycle management
Job Description
Responsibilities
- Define and lead the global commercialisation strategy for CDx products ensuring alignment with Leica Biosystems business objectives, pharma-partner expectations, regional market dynamics, and customer needs.
- Serve as primary strategic marketing lead and commercial point of contact for Pharma Partners during global CDx commercialization planning, launch preparation, and execution.
- Collaborate with LBS product management teams, including Newcastle-based teams, to connect CDx commercialization strategy, and lifecycle planning. Drive lifecycle management activities for the CDx portfolio, including product maintenance, revitalisation, and portfolio health assessment to support growth, profitability, and resource prioritisation.
- Apply market intelligence, competitive insights, customer workflow understanding, biomarker strategy, and regional market requirements to identify commercialisation opportunities, risks, and growth levers.
- Monitor CDx launch performance, partner satisfaction, portfolio metrics, and market adoption trends; translate insights into recommendations to senior leaders and cross-functional stakeholders. Establish standard work, scalable launch frameworks, and process improvements that improve CDx commercialisation effectiveness, cross-functional alignment, and launch readiness discipline.
Requirements
- Extensive experience in strategic marketing, product management, commercialisation, business development, or related commercial roles within CDx programs
- Significant experience leading or influencing global CDx commercialisation programs, including launch planning, pharma-partner engagement, regional commercialisation strategy, and post-launch performance management.
- Strong track record of collaborating with pharma and successfully executing CDx launches. Customer-focused with a proven track record of working in a cross-functional, global setting.
- Demonstrated ability to operate as a subject matter expert in CDx, IVD, oncology diagnostics, biomarker-based testing, or related markets.
- Experience influencing senior stakeholders and cross-functional teams in a global matrix environment without relying solely on direct authority.
- Travel up to 50% depending on location.
Preferred
- Desired: Experience in Medical Diagnostics Sales and / or Marketing experience.
- Well-connected in pharma and biotech. Proven track record and significant experience leading CDx or Pharmaceutical Product launches into multiple markets.
Benefits
- Leica Biosystems, a Danaher operating company, offers a broad array of comprehensive benefit programs that add value to our lives. Whether it’s a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info.
Leica Biosystems
LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.
