Responsibilities

• Business Development: Proactively identify and engage with prospects. Manage structured campaigns. Qualify opportunities through initial conversations and arrange meetings with relevant experts, ensuring a smooth handover.
• Communicating Calba's value propositions: Develop a strong understanding of Calba's services and confidently communicate our value proposition to prospective clients. Tailor messaging to different sectors.
• CRM & Pipeline Management: Maintain accurate records in our CRM, manage outreach campaigns, prospect activity, and produce regular pipeline reporting.
• Marketing & Brand: Support Calba's marketing by updating website content, creating and scheduling LinkedIn posts, creating case studies and other engaging content, ensuring a consistent brand and tone across all communications

Requirements

• Prior experience in business development and marketing
• Highly competent and professional written and verbal communicator
• Competent in using a CRM system (Zoho or equivalent) to a high standard of data hygiene
• Content creation skills - can write an engaging and impactful LinkedIn post or email newsletter

Preferred

• Experience marketing or selling B2B professional services, ideally including public sector
• Experience with LinkedIn Sales Navigator or structured outreach tool.
• Design/content creation tool skills (e.g., Adobe, Canva)
• Social Media management tool skills (e.g., Buffer, Hootsuite)
• Website content experience (Wordpress, Divi, or equivalent)
• Knowledge of agile ways of working, Scrum, Kanban, or organisational transformation and education

Benefits

• Flexible working
• Pension - auto-enrolment
• Holidays – 28 days (including 3 days statutory public holidays)
• Sickness pay
• Personal Development opportunities
• Salary sacrifice schemes