Responsibilities

• Manage the creation and delivery of multi-platform commercial content campaigns across print, digital and video, ensuring projects are delivered on time and within budget.
• Collaborate with commercial and growth teams to interpret client briefs and develop innovative content strategies that meet campaign objectives.
• Write, edit and oversee high-quality branded content across digital and print, ensuring alignment with client goals, editorial standards and brand guidelines.
• Commission and manage freelance contributors, providing clear briefs, editing copy and ensuring timely delivery of content.
• Work closely with design, video and production teams to develop creative concepts, scripts, shoots and storytelling elements for commercial campaigns.
• Analyse campaign performance, monitor industry trends and competitor activity, and use insights to optimise content strategy and drive innovation.

Requirements

• Strong understanding of branded content and experience delivering successful multi-platform commercial content campaigns from concept to completion.
• Excellent writing, editing and commissioning skills, with experience creating content for both print and digital platforms and working within CMS environments.
• Proven ability to develop creative content ideas and adapt strategies across multiple channels, including video, social and editorial content.
• Strong knowledge of SEO, social media strategy and content performance analysis, with experience using tools such as Looker.
• Excellent organisational, communication and stakeholder management skills, with confidence working directly with clients, agencies and cross-functional teams.
• Ability to manage multiple projects, work to tight deadlines and deliver high-quality content in a fast-paced environment; commercial or branded content experience is highly desirable.

Benefits

• Hearst Exclusives - Only for You!
• - Get adventurous with Good Housekeeping Taste and Beauty Testing Panels - yes, you could be trying the next big thing in beauty, food & drink.
• - Snag luxe beauty steals at our legendary office sample sales - score big on top brands without breaking the bank!
• Inclusion, Health & Wellbeing: Feel Your Best
• - Stay healthy with Specsavers eye care, a company-funded Health Cash Plan, and access to mental health support.
• - Get active and stress-free with discounted gym memberships and the Cycle to Work scheme.
• - Embrace flexibility with a Location Flex and Holiday Exchange to take time when you need it.
• - Take time to give back with a Charity Day and access wellbeing resources whenever you need them.
• - Join one of our Hearst ERG Groups.
• Financial Wellness - Boost Your Budget
• - Plan ahead with a generous Workplace Pension, Income Protection, Life Assurance and Season Ticket Loan for easier commuting.
• - Make smarter money moves using Salary Finance tools, Financial Wellbeing sessions, and Home Tech benefits to spread costs.
• - Treat yourself with major discounts across London plus everyday savings via the HAPI at Hearst app