Brand Marketing Manager, Games

London, UK (Hybrid)

£29K/yr – £35K/yrMid LevelFull time

Posted 7 days ago

Job Summary

Own the end-to-end brand marketing process for the Gaming Vertical, turning high-level strategy into multi-channel campaigns from planning through delivery and post-campaign analysis across global gaming shows and websites.

  • End-to-end ownership of campaign lifecycles and cross-channel execution
  • Translate strategy into practical tactics and data-driven performance insights
  • Lead post-campaign evaluation to inform future plans

Job Description

Responsibilities

  • We're looking for a creative, data-informed, and highly organised Brand Marketing Manager to support our Gaming Vertical team. Reporting to the Brand Marketing & Strategy Director, you'll translate high-level brand strategies into actionable, high-impact marketing campaigns, owning campaign lifecycles to take concepts from the planning board through to cross-channel execution, delivery, and post-campaign evaluation.
  • You'll deliver promotional campaigns to amplify the reach and impact of our global gaming shows and websites, and manage tactical activity across our social channels.
  • If you love gaming culture, thrive on turning strategy into tangible results, and enjoy multi-channel marketing execution, this is the role for you.

Requirements

  • Experience in brand marketing, marketing communications, or campaign management (preferably within media, publishing, entertainment, or consumer gaming/ tech)
  • Campaign Lifecycle Experience: planning, implementing, delivering, and evaluating end-to-end marketing campaigns
  • Strategic Alignment: Ability to digest high-level brand strategy and translate it into practical marketing tactics
  • Analytical Mindset: Comfortable working with data and analytics tools (e.g., Google Analytics, social analytics) to evaluate campaign ROI and present performance insights clearly
  • Project Management: Organisation and multitasking skills with high attention to detail in fast-paced environments
  • Passion for Gaming: A genuine interest in multiformat/PC gaming, consumer gaming products and gaming culture is a huge plus

Benefits

  • Uncapped leave, because we trust you to manage your workload and time
  • When we hit our targets, enjoy a share of our profits with a bonus
  • Refer a friend and get rewarded when they join Future
  • Wellbeing support with access to our Colleague Assistant Programmes
  • Opportunity to purchase shares in Future, with our Share Incentive Plan
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Future

3.2 Glassdoor

We are Future. The global platform for specialist media. We create expert original content that connects people to their passions across a portfolio of over 200 phenomenal brands.Through our websites, magazines, events, and social spaces we reach 1 in 3 adults online in the UK and the US.Founded in 1985, we have grown significantly to a global business with over 3,000 colleagues. We are the largest magazine publisher in the UK with a combined circulation of more than 3 million across our publications.We innovate through our proprietary technology and diversify our audiences across new platforms every year. We’ve got an ambitious plan to build on our growth momentum and unlock new opportunities.

Founded in 1985
London, England, GBR
3.9K employees (1,639 in marketing)
50% recommend to a friend
57% CEO approval

Salaries

Posted range

£29K/yr – £35K/yr

Taken straight from the job posting.

See all Future salaries

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Headcount Trend

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Brand Marketing Manager, Games

Future · London, UK · Hybrid