Associate Marketing Manager - 18 month FTC

Welwyn Garden City, Hertfordshire, UK

Salary Not AvailableMid LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own brand plans for Shreddies and Shredded Wheat, driving cross-functional initiatives with local and regional teams and external agencies.

  • Lead data-driven opportunities from insights to inform portfolio decisions and embed digital/eCommerce in brand plans.
  • Own budget, packaging changes, and monitor competition to adapt in a fast moving FMCG market.

Job Description

Responsibilities

  • Successful development and execution of brand plans, working with the Marketing Manager across our local brands, Shreddies & Shredded Wheat, including leadership of specific initiatives to achieve objectives. In addition, there is also the potential to lead on a smaller brand.
  • Using insights and data to uncover key areas of opportunity for your portfolio
  • Ensuring digital, social and eCommerce are embedded in brand/communication plans
  • Working collaboratively with internal stakeholders both Locally and Regionally, to manage all subjects related to the brand. Including Brand Teams, Consumer Insights, R&D, Commercial, CDT (Commercial Development Team), Finance, Supply/Demand Planning.
  • Working with external agencies where required, on elements such as media planning, creative, consumer promotions and PR.
  • Playing an active role in the UK brand marketing team to drive synergies across the teams
  • Evaluating the effectiveness of marketing programmes adjusting plans in line with learnings.
  • Budget ownership and management ensuring most effective use of spend and attention to eliminating waste.
  • Managing packaging artwork changes and communication.
  • Closely monitoring industry and competitor activity, to ensure plans are maintained and adapted in a constantly changing, competitive FMCG environment.

Requirements

  • To be successful in this role you will already have some fantastic marketing experience under your belt, and you will already be working in a Brand Manager or Assistant Brand Manager role.
  • You will be passionate, tenacious; results focused and enjoy working in a highly energetic environment.
  • Acting as an ambassador for the brands, you will have strong project management and analytical skills.
  • You will need to be highly organised, detailed, conscientious and a team player.
  • Pro-activity and enthusiasm are essential elements for this role.
  • Have the ability to influence at senior levels both internally and externally.
  • Demonstrate strong presentation skills, targeting a wide audience from customers to internal stakeholders.
  • Be able to run sizable, complex projects and work streams from concept to delivery.
  • Have prior knowledge of running multi-pronged communications programmes.
  • Be able to demonstrate your experience of leading new product launches.
  • Experience / track record in using data to evaluate the performance of your brand.

Benefits

  • Potential, discretionary annual bonus
  • Generous pension scheme – up to 12% contribution from Nestle
  • 12 flexible days on top of 25-day holiday entitlement
  • 2 paid volunteering days
  • A focus on personal development and growth
Nestlé logo

Nestlé

As the world’s largest food and beverage company we are driven by a simple aim: unlocking the power of food to enhance quality of life for everyone, today and for generations to come. To deliver on this, we serve with passion, with a spirit of excellence, offering products and services for all stages of life, every moment of the day, helping people care for themselves and their families. Our culture is based on our values rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for the future.We can trace our origin back to 1866, when the first European condensed milk factory was opened in Cham, Switzerland, by the Anglo-Swiss Condensed Milk Company. One year later, Henri Nestlé, a trained pharmacist, launched one of the world’s first prepared infant cereals ‘Farine lactée’ in Vevey, Switzerland.Today, we employ around 273,000 people and have factories or operations in almost every country in the world. With our headquarters still based in the Swiss town of Vevey, we had sales of CHF 84.3 billion in 2020.Our portfolio covers almost every food and beverage category – offering products and services for all stages of life, every moment of the day, helping people care for themselves and their families.House rules: https://nes.tl/HouseRules

Vevey, Vaud, CHE
211K employees (18,654 in marketing)