Amazon Customer Media & Marketing Manager.
London, UK (Hybrid)
Posted 1 day ago
Top 1% of applicants do these two things.
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Job Description
Responsibilities
- Define global Amazon marketing strategies and toolkits in partnership with Categories
- Leverage global category strategies, market insights, consumer understanding, and online analytics to define winning mid- to long-term Amazon strategies and toolkits.
- Develop customized blueprints for events, including advertising strategies and plans, strategic NPI support, and partnership opportunities.
- Drive strategies that grow profitable sell-out, convert more Amazon traffic, and build loyal, satisfied consumers.
- Ensure consistency with the Global Commercial strategy, balancing top-line and bottom-line growth objectives.
- Provide clear investment guidelines for key strategic priorities.
- Guide and drive execution of category strategies for Amazon globally in cooperation with regions and countries
- Guide local markets and support execution of global category and Amazon strategies.
- Monitor execution progress through regional scorecards and identify opportunities for improvement.
- Track and analyze KPIs, including sales, ROAS, sales incrementality, CVR, and traffic.
Requirements
- 5+ years’ experience in Amazon advertising, performance marketing and eCommerce.
- Strong understanding of Amazon Ads, programmatic advertising, DSPs, paid search, and performance measurement.
- Experience working across global/regional/local teams.
- Strong analytical skills and ability to turn data into commercial recommendations.
- Experience managing agencies and cross-functional stakeholders.
- Strong communication skills.
- Fluent English
Preferred
- Experience working at a global brand or agency across two or more regions
- Experience in consumer electronics, FMCG, or branded goods.
- In addition to Amazon Ads, familiarity with Google Ads, SEO, Meta, TikTok, YouTube, retail media platforms, as well as eCommerce, DTC, and advertising analytics tools.
- Work experience client side with a global advertising agency or at a global media agency or performance marketing agency
Logitech
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