Account Manager: B2B PR and Communications

London, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 1 month ago

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Job Summary

Own and drive integrated PR and comms programs for B2B/tech clients, shaping media strategies, content, and influencer relations to secure high-impact coverage and measurable growth.

  • Lead day-to-day delivery and strategic planning across PR, content, social, and digital channels.
  • Build journalist relationships, surface reactive opportunities, and monitor performance to inform recommendations.
  • Grow accounts through proactive opportunities, new business support, and coaching of junior team members.

Job Description

Responsibilities

  • Lead the day-to-day management of client accounts, ensuring consistently high-quality delivery
  • Develop and drive proactive media relations strategies that secure impactful coverage and build profile for clients
  • Build strong relationships with journalists, editors, and industry contacts
  • Lead integrated campaign planning and execution across PR, content, social, and digital channels
  • Develop high-quality written content including press releases, thought leadership articles, comments, case studies, award entries, and executive profiling materials
  • Identify reactive commentary opportunities, newsjacking moments, and emerging industry conversations
  • Monitor campaign performance and provide clear, insight-led reporting and strategic recommendations
  • Identify opportunities to grow client accounts and expand programmes
  • Support new business activity including research, pitch development, credentials, and proposal support
  • Support junior team members, helping develop confidence, skills, and delivery standards where appropriate
  • Maintain strong organisation across account administration, reporting, financial management, and project delivery

Requirements

  • Proven PR agency experience at Account Manager level, or an experienced Senior Account Executive ready to step up
  • Background in B2B and/or technology PR
  • Solid track record of developing media strategies and securing high-quality coverage
  • Strong client management and relationship-building skills
  • Excellent writing, editing, and communication abilities
  • Commercial awareness with the confidence to identify growth opportunities
  • Highly organised with the ability to manage multiple clients and priorities
  • A proven independent learner with a genuine curiosity for exploring and understanding new and cutting-edge industries - we’ll provide training, but you’ll be proactive in developing your knowledge and expertise
  • Proactive, solutions-focused mindset with strong ownership and accountability
  • Genuine interest in media, current affairs, business, and technology
  • Collaborative, positive team player who enjoys working in a fast-moving agency environment
GingerMay logo

GingerMay

GingerMay is a multi-award-winning global agency for integrated B2B tech communications. Our reputation and numerous accolades are driven by a reputation for rigour, strong relationships with clients and journalists, and our remarkable thinking. Our work drives commercial success for our leading and emerging digital advertising and tech clients across the UK, EMEA, APAC, and the US. As a B CorpTM Certified business, we are committed to supporting our team of remarkable thinkers and empower them to deliver exceptional outcomes for clients, give back to our community, and protect the planet.• PR Daily Top Agencies 2023, Top B2B Agency of the Year• GingerMay CEO awarded Global Women in Marketing, PR Communicator of the Year • UK Agency Awards 2023, Integrated Agency of the Year (large) (shortlisted)• Make A Difference Awards 2023, Employer that has made the most difference to workplace mental health and wellbeing over the past year (Companies > 500 employees) (highly commended)• Stevie® Awards for Women in Business 2022, Achievement in Promoting Work-Life Balance (gold winner)• Bulldog Awards 2022, B2B Agency of the Year (bronze)• Women in Tech Employer Awards 2022, Best Employer for Training (finalist)• Women in Tech Employer Awards 2022, Best Employer for Parental Support (finalist)• Management Today’s Inspiring Women in Business 2021, Flexible Working Initiative of the Year • Stevie® Awards for Women in Business 2021, Company of the Year (silver)• UK Agency Awards 2021, Best Agency Culture (finalist) • Business Brilliance Awards, Employer of the Year 2021 (finalist)• SME National Business Awards 2021, Business Chameleon (finalist)

Founded in 2010
London, England, GBR
32 employees (6 in marketing)

Traffic Signals

Monthly Visitors
2.5K
Traffic Source Mix
Search
33.2%
Direct
57.4%
Referral
6.6%
Social
1.8%
Paid
0.9%

Headcount Trend

Current headcount: ~32

Marketing Team

Marketing Team Size
6 (19% of company)