Responsibilities

• Own and evolve Stripe's EVP, messaging matrix, and design system across candidate and employee touchpoints.
• Lead the redesign of stripe.com/jobs as candidate advocate and People team representative.
• Develop recruitment marketing campaigns with external agencies to reach target talent and uphold Stripe’s brand.
• Build recruiter enablement resources—landing pages, toolkits, and talent intelligence—to equip recruiters.
• Drive EVP measurement through brand studies and reporting against company OKRs.
• Manage and grow external partnerships to expand Stripe's employer brand reach.
• Support leadership visibility programs to build personal brand on LinkedIn and other platforms.
• Manage two agency relationships across programs with Finance, Procurement, and Legal.
• Operate as program management expert across the Talent Brand portfolio from strategy to execution.
• Produce regular reporting on recruitment marketing performance to inform strategy and impact.

Requirements

• 8+ years of experience in employer branding, talent brand, recruitment marketing, or a closely related field
• Proven track record of managing complex, cross-functional programs and projects with multiple stakeholders and competing priorities
• Experience developing and activating an Employer Value Proposition (EVP), including messaging and creative application across candidate touchpoints
• Strong ability to influence and drive alignment without direct authority, across all levels of an organization including senior leadership
• Experience managing external agency relationships and overseeing creative and research deliverables
• Demonstrated experience managing and stewarding significant budgets
• Strong analytical skills with the ability to define metrics, interpret data, and use insights to inform strategy and report on program impact
• Excellent written and verbal communication skills, with a sharp eye for brand voice, messaging, and content quality

Preferred

• Experience in employer branding or recruitment marketing at a high-growth technology company
• Familiarity with recruiting tools and platforms such as Gem and LinkedIn Talent Solutions
• Experience working with design tools such as Figma, or working closely with creative teams and brand studios
• Experience with event marketing or candidate-facing event programs
• Familiarity with content creator or media partnerships as part of a brand strategy
• Experience using or managing AI tools to support content generation or operational workflows
• Experience working with or alongside a communications or brand function in a matrixed organization