Responsibilities

• Develop and produce high-quality written, visual, and video content tailored for subscription platforms.
• Manage and update content across websites, social media channels, and email marketing campaigns using Content Management Systems (CMS) such as WordPress.
• Implement SEO best practices to optimise content visibility and organic traffic.
• Utilise Adobe Creative Suite tools like Photoshop and video editing software to create visually appealing graphics and multimedia materials.
• Plan and execute content strategies aligned with overall marketing goals, including B2B marketing initiatives.
• Analyse website traffic and engagement metrics using Google Analytics to refine content approaches.
• Coordinate with marketing teams to ensure consistency in branding and messaging across all channels.
• Stay abreast of industry trends in social media marketing, content marketing, and digital advertising to enhance content effectiveness.

Requirements

• Proficiency in SEO optimisation techniques and social media management tools.
• Strong knowledge of Content Management Systems such as WordPress and other relevant platforms.
• Skilled in Adobe Photoshop, Adobe Creative Suite, HTML, CSS, and video editing software.
• Excellent copywriting abilities with a flair for engaging storytelling and content strategy development.
• Experience in graphic design, photography, and multimedia production.
• Familiarity with email marketing tools and techniques for effective subscriber engagement.
• Ability to analyse data using Google Analytics to inform content decisions.
• Knowledge of social media marketing tactics, including scheduling, analytics, and audience engagement strategies.
• Understanding of B2B marketing principles to tailor content for professional audiences.

Benefits

• Discounted or free food
• Gym membership
• Store discount