Responsibilities

• Work with the Sports Betting Content Lead and other internal stakeholders to build a content strategy and calendar aligned to the overall brand strategy
• Research and identify value betting selections across a range of sports and markets, with a primary focus on football
• Draft, edit and publish written betting tips and research across the Andy's Bet Club website and social channels
• Create engaging, informative video content for the Andy's Bet Club website and social channels
• Track engagement and commercial performance to refine the content strategy and delivery
• Stay on top of the latest betting offers, markets and trends to generate fresh content ideas

Requirements

• Genuine passion for sport, particularly football, with strong knowledge of betting markets, odds formats and popular bet types
• Confident writer who can produce engaging, accurate content under tight deadlines
• Comfortable working with CMS platforms and picking up new tools quickly
• Self-motivated and organised, able to manage your own workload in a remote environment
• Strong attention to detail, particularly when working with odds, stats and factual claims
• Collaborative team player who can communicate effectively across multiple teams
• Comfortable appearing on camera and creating video content
• Understanding of responsible gambling principles and a commitment to promoting safe betting practices