Xanthos Digital Marketing

SEO Specialist

Cambridge, Cambridgeshire, UK (Hybrid)

£35K/yr – £40K/yrMid Level3+ years expPermanent

Posted 2 months ago

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Job Summary

Own the core SEO program for clients with a focus on building and refining technical, on-page, content, and off-page strategies while expanding AI-search visibility and shaping service delivery across multiple accounts.

  • Own SEO strategy across technical, on-page, content direction, and off-page to drive client visibility and growth.
  • Drive AI-search visibility with schema, entity optimization, structured content, and monitoring across AI Overviews and chat interfaces.
  • Shape the service model by defining best practices, deliverables, and tooling to support multi-client autonomy.

Job Description

  • Devise and own the SEO strategy for your clients across technical, on-page, content direction and off-page.
  • Lead AI-search visibility for accounts: schema, entity optimisation, structured content, tracking across AI Overviews, ChatGPT, Gemini.
  • Interpret technical SEO audits, prioritise commercially, and brief developers on fixes.
  • Help shape the off-page service: define good practice and delivery.
  • Direct the content strategy: decide what content is needed and why.
  • Contribute to the evolution of the SEO service: offering, pricing, reporting, tools used.
  • Three to five years of hands-on SEO experience (agency-side preferred)
  • Strategy and analysis-first approach to SEO
  • Comfortable across technical, on-page, content strategy and off-page SEO
  • Solid technical SEO grounding; ability to brief a developer
  • Demonstrable awareness of AI-search visibility and adaptability in SEO
  • Familiar with GA4, Google Search Console, Screaming Frog, Ahrefs or Semrush, Data Studio
  • Strategic mindset, good time management, ability to work autonomously across multiple clients
  • Clear communicator with the ability to explain SEO to clients in plain English
  • WordPress and Shopify familiarity
  • experience with AI-visibility tracking tools (e.g., Writesonic, Peec.ai, Otterly, Semrush AI Visibility Toolkit)
  • B2B or professional services sector experience
  • Health and wellbeing: private AXA healthcare, health cash plan, income protection, enhanced sick pay and mental health support.
  • Time off: 23 days annual leave plus milestone leave, and compassionate leave when needed
  • Investment in your growth: dedicated self-development time
  • Pension: company pension
  • Casual dress code
  • Free on-site parking and on-site bistro meals
  • Long service awards