Responsibilities

• SEO - Support the delivery of technical SEO audits and recommendations.
• Assist with keyword and topic research across healthcare and pharmaceutical websites.
• Help identify content opportunities to improve organic visibility.
• Monitor rankings, traffic and search performance using industry tools.
• Support internal linking, metadata and on-page optimisation projects.
• Assist with competitor analysis and search landscape reviews.
• Generative Engine Optimisation (GEO) - Support audits to understand how brands appear across AI-powered search experiences.
• Monitor visibility within platforms such as ChatGPT, Gemini, Perplexity and AI Overviews.
• Assist in identifying content gaps and optimisation opportunities that improve AI discoverability.
• Help analyse how large language models (LLMs) reference and surface healthcare content.

Requirements

• 2-4 years' experience in SEO, digital marketing or a related field.
• Strong interest in search marketing and emerging AI technologies.
• Excellent written and verbal communication skills.
• Analytical mindset with strong attention to detail.
• Comfortable working with spreadsheets and performance data.
• Eagerness to learn and develop within a specialist healthcare environment.
• Ability to manage multiple projects and priorities.
• Ability to presentation to groups of people .

Preferred

• Experience using SEO tools such as SEMrush, Ahrefs, Screaming Frog or Google Search Console.
• Understanding of how AI-powered search experiences are changing search behaviour.
• Experience creating or optimising digital content.
• Knowledge of Google Analytics and reporting platforms.
• Interest in healthcare, pharmaceutical or life sciences industries.
• Experience in managing key projects and deliverables
• Agency experience