Responsibilities

• Develop and execute effective SEO strategies to drive organic traffic and improve website rankings.
• Conduct keyword research, back link analysis, on-page audits and data analysis to identify relevant high value opportunities to grow or defend, aligned to commercial priorities.
• Create and optimise website content including landing pages and blogs, articles targeting improved search presence and user engagement.
• Work with the UK SEO Manager to develop and implement link building campaigns
• Monitor website performance using SEO tools and analytics platforms, such as Google Analytics and Search Console, to track key metrics and identify areas for improvement.
• Research competitors' SEO strategies and identify opportunities to stay ahead in organic search rankings.
• Collaborate with the wider marketing team to set new campaign initiatives live for the SEO channel.
• Stay up-to-date with industry trends and search engine changes (including algorithm changes and new technologies like AIO & genAI search) to adapt SEO strategies accordingly.
• Work with the Global Head of SEO and UK SEO Manager to reach channel growth targets.

Requirements

• 2+ years’ experience in an SEO role, client or agency side
• Excellent written and verbal communication skills
• Good knowledge of all aspects of written English
• Good attention to detail
• Knowledge of core SEO principles (keyword clustering, intent and targeting, on-page optimisation, internal and back link tactics) and how they contribute to increasing organic visibility
• Excellent analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
• A desire to improve efficiency of processes; interested in learning and adopting tools
• The enthusiasm to keep abreast of industry changes. Possess the ability to adapt to how new developments may impact SEO and best practice

Benefits

• Enhanced holidays – 25 days increasing to 27 after 2 years’ service and 28 after 5 years’ service (22 Days for Field Sales)
• Private health care cover after 5 years’ service
• New business referral scheme
• Access to Health Shield
• Access to the EAP service
• Refer a friend scheme
• Paid birthday leave
• Pension scheme contribution increasing to 5% after 5 years’ service and again to 7% after 7 years’ service
• Group life insurance
• Eye care contribution