Senior SEO Executive

Lancaster, Lancashire, UK (Hybrid)

£28K/yr – £35K/yrSenior Level3+ years expPermanent

Posted 2 months ago

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Job Summary

Own multi-channel search and paid media execution to drive qualified leads and measurable ROI, blending SEO, PPC, and cross-team collaboration for continuous optimization.

  • Growth Infrastructure: Set up and optimize measurement, data flows, and reporting to connect SEO, PPC, and site experiments to business outcomes.
  • Demand Generation: Plan and execute Google, Bing, Meta, and LinkedIn campaigns focused on lead gen and cost-efficiency across client objectives.
  • Technical SEO & Content Alignment: Drive on-site improvements, schema, metadata, and content collaboration with developers and creators to improve visibility and performance.

Job Description

Responsibilities

  • Develop and execute multi-channel digital strategies aligned with client objectives, with a focus on SEO and PPC performance.
  • Plan, manage, and optimise paid campaigns across Google Ads, Bing, Meta, and LinkedIn, focusing on lead generation, ROI, and budget efficiency.
  • Conduct keyword research, competitor audits, and audience targeting analysis.
  • Implement on-site and technical SEO improvements, collaborating with developers and the content team as required.
  • Optimise site architecture, metadata, schema markup, and content for search visibility and performance.
  • Track, analyse, and report on campaign performance, providing actionable insights and recommendations.
  • Share knowledge and contribute to upskilling across the team through training sessions, development workshops, and best practice sharing.
  • Support process improvement and help refine campaign workflows to enhance quality and efficiency.
  • Collaborate closely with Content, Design, Development, and wider marketing teams to ensure cross-channel alignment and integration.
  • Attend client meetings, calls, and planning sessions to provide strategic direction and performance updates.

Requirements

  • 3+ years’ experience delivering both SEO and PPC campaigns.
  • Strong working knowledge of tools and platforms, including Google Ads, GA4, Search Console, Google Tag Manager, SEMrush, Ahrefs, Screaming Frog, and Microsoft Ads.
  • Deep understanding of technical SEO principles, including crawlability, indexing, site speed, schema, and structured data.
  • Excellent communication skills, with the ability to present data-driven insights to clients and stakeholders.
  • Commercially minded — able to see the bigger picture and prioritise actions that drive measurable results.
  • Confident working with data to inform strategy and decision-making.

Preferred

  • Agency background with experience managing multiple clients across sectors.
  • Comfortable leading training sessions or knowledge-sharing workshops.
  • Working knowledge of HTML, CSS, or CMS platforms such as WordPress or Shopify.

Benefits

  • Collaborative Culture: A fun and supportive environment that prioritises your personal and professional success.
  • Competitive Benefits: Including 33 days’ holiday allowance (inclusive of Bank Holidays), pension contributions, flexible start/finish times, and hybrid working.
  • Professional Development: Access to cutting-edge tools and training to stay ahead of digital trends.
  • Casual dress
  • Company events
  • Company pension
  • Flexitime
  • Work from home
SQ Digital logo

SQ Digital

SQ is a digital marketing consultancy and a trusted partner to growing businesses.For over 25 years, our expert team has helped leading companies bring clarity to digital, reach their customers, enhance their online presence and achieve sustainable growth.Based in the heart of historic Lancaster, SQ is home to a commercially savvy team specialising in digital strategy, research and insights, PPC, SEO, social media and content marketing.We also have a deep understanding of key sectors, including manufacturing and engineering, construction and property, retail and hospitality, health and wellbeing, and professional services.Our commitment to exceptional client service is reflected in the industry recognition we’ve received. We are proud winners of several industry awards, including three The Drum Awards - based on client feedback - and have been ranked in Prolific North’s annual digital agency league table.At SQ, we don’t just help our clients succeed. We cultivate a strong internal culture driven by four core values:•We’re business partners•Growth mindset•Team works•Always ethicalWe also invest in creating a workplace where our people can thrive. At SQ, we support, respect and care for one another beyond the surface level, fostering an environment that benefits both our team and our clients.Beyond business, we are committed to giving back to our community, proudly supporting charities and local organisations, including St John’s Hospice and Escape2Make.

Founded in 2000
Lancaster, England, GBR
34 employees (13 in marketing)

Traffic Signals

Monthly Visitors
6K
Traffic Source Mix
Search
42.9%
Direct
45.2%
Referral
7.4%
Social
3.2%
Paid
1%

Headcount Trend

Current headcount: ~34

Marketing Team

Marketing Team Size
12 (35% of company)