Senior SEO Executive at Frasers Group | Shirebrook, Nottinghamshire, UK

Frasers Group

Senior SEO Executive

Shirebrook, Nottinghamshire, UK (On-site)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

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Job Summary

Own technical SEO audits and issue remediation while driving content-led optimization to lift rankings for target keywords.

Own technical SEO audits and issue remediation using Botify and ScreamingFrog insights.
Collaborate with the content writer to optimize category and landing pages, FAQs, and buying guides for better SERP performance.
Drive keyword research, on-page optimization, and backlink analysis to unlock growth.

Job Description

Responsibilities

Make and implement recommendations to improve SEO channel performance and rankings
Recommend changes to website architecture, content, internal linking and other factors to improve SEO rankings for target keywords
Work with the content writer to drive SEO in content creation to optimise copy on category pages and landing pages, as well as to produce FAQ pages and buying guides
Use tools such as Botify and ScreamingFrog to identify issues that can cause a negative impact in SERP. Perform in-depth technical SEO audits of websites as well as rectifying any issues
Use tools like PI-datametrics and SEMRush for insights and highlight opportunities to improve performance
Assist with link building strategies and perform backlink link audits

Frasers Group

2.8 Glassdoor

Frasers Group started as a small store in Maidenhead in 1982 and from there, grew to become a global powerhouse.We are now a collection of the world’s most iconic brands including Sports Direct, Flannels, GAME, Jack Wills, Sofa.com, Evans Cycles, USC, and Everlast.We believe the higher the risk, the greater the reward. We’ve never been afraid to strive forward and change the way the industry operates, diversifying our portfolio and elevating stores. We’re pushing the boundaries of traditional retail environments; future-proofing our business and improving product access to create a shopping environment that will be fit for purpose for many more years to come.We’re not sitting back – there’s no room for hesitation.

Founded in 1982

London, England, GBR

17K employees (679 in marketing)

frasers.group

38% recommend to a friend

71% CEO approval