PR & Social Media Manager

Birmingham, UK (On-site)

£42K/yr – £42K/yrMid LevelPermanent

Posted 7 weeks ago

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Job Summary

Own social media presence and content for auto parts with a Toyota emphasis, balancing UK reach and direct sales while managing customer comms and PR messaging.

  • Social channels: own posting, promotions, and media assets across Facebook, TikTok, and relevant platforms.
  • Campaigns and content: plan and execute digital marketing campaigns to lift online inquiries and sales.
  • Engagement and reputation: monitor reviews and inquiries, respond to customers, and build trust with buyers and suppliers.

Job Description

Responsibilities

  • Managing and updating the company’s social media platforms, including Facebook, TikTok, and other relevant channels.
  • Creating engaging posts, product promotions, videos, and graphics to advertise new and used vehicle parts and accessories.
  • Promoting Toyota vehicle parts and selected service parts for other vehicle brands to attract local and UK-wide customers.
  • Handling customer enquiries received through social media, eBay, and other online platforms in a professional and timely manner.
  • Planning and supporting digital marketing campaigns to increase customer engagement, online enquiries, and product sales.
  • Monitoring customer reviews, comments, and feedback, and responding appropriately to maintain customer satisfaction.
  • Preparing PR content, promotional updates, and marketing messages to build trust with customers and suppliers.

Requirements

  • Proven experience in social media management, Sales, digital marketing, or a related field.
  • Good understanding of social media platforms, online customer engagement, and digital marketing tools.
  • Excellent written and verbal communication skills with strong attention to detail.
  • Creative ability to prepare engaging content, product promotions, and marketing campaigns.
  • Strong organisational skills and the ability to manage multiple online platforms efficiently.