Responsibilities

• UK Marketing support (80%)
• End-to-end management of the annual programme for events in the UK (and for the major International ones), including preparing appropriate marketing materials, ensuring timely and effective communication with registrants before and after events and maintaining a presence alongside the wider team. Obtaining internal and external feedback and reporting back improvements for future planning
• Supporting in the execution of effective campaigns across key marketing channels, including social, email, digital and website, including briefing new landing pages
• Proactively support the marketing manager on delivery of marketing plan activities, including generating new ideas and initiatives to help drive the commercial engine.
• Work with wider marketing teams to assist in the creation of messaging, assets, and branding that successfully engage target UK audiences.
• Write successful outcome driven social posts and manage the social media calendar across the year to correspond with key events, content themes, campaigns, and industry news
• In close collaboration with Digital Marketing, support the marketing manager in the development and execution of change to the UK website, and managing the day-to-day content updates
• Providing reporting on campaign KPIs, defined by the marketing manager, on regional marketing driven activity across events, social media and email marketing
• Undertake research projects, delivering accurate insights, including persona online search interests, media channel preferences and attitudes to technology, to feedback into marketing planning
• Manage the production and distribution of marketing materials for the UK business, aligned to the direction given by the Regional Marketing manager.

Requirements

• A-levels or equivalent qualifications in subjects such as Marketing, Business, Media, or Communications (often preferred)
• Degree in Marketing or in other relevant field
• Ideally 2 + years experience in a similar role, with a keen interest in Events management
• Strong written and verbal communication skills
• Copywriting and content creation ability
• Attention to detail
• Ability to work well under pressure, multi-task and meet deadlines without compromising on quality or accuracy
• Proven high level of organizational skill.
• Strong analytical and problem-solving skills.
• Strong interpersonal skills and the ability to collaborate with teams remotely productively and efficiently

Preferred

• Proficiency in a foreign language would be a plus.