Marketing Planning Consultant

Bournemouth, Bournemouth, Christchurch and Poole, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own the planning capability by enabling cross-squad marketing plans that align with business priorities and ROI targets, while continuously optimizing targets, budgets, and processes.

  • Planning & ROI: maintain target setting, budget oversight, and performance tracking across squads.
  • Frameworks & partnerships: establish governance and strong stakeholder relationships to support cohesive cross-team plans.
  • Continuous optimization: drive improvements to planning processes and ensure marketing plans deliver commercial impact.

Job Description

Responsibilities

  • You’ll play a critical role in supporting the development of our 121-marketing planning capability, providing specialist support for the wider planning and squad community to ensure the delivery of robust marketing plans which align marketing strategies, commercial objectives and customer priorities.
  • You’ll be instrumental in supporting all aspects of the planning remit, with a continuous focus on target setting, performance and budget management ensuring a return on investment thresholds are maintained and an ongoing optimisation of plans, activities and operational planning processes.
  • Ensuring we have the right frameworks and effective stakeholder relationships will be pivotal to the role and the success of squad working going forwards.

Benefits

  • We are happy to consider flexible working approaches to help you perform at your best.
  • At Nationwide, we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK-wide estate, whilst also supporting generous access to home working.
Nationwide logo

Nationwide

3.8 Glassdoor

Nationwide, a Fortune 100 company based in Columbus, Ohio, is one of the largest and strongest diversified insurance and financial services organizations in the United States. Nationwide is rated A+ by Standard & Poor's. An industry leader in driving customer-focused innovation, Nationwide provides a full range of insurance and financial services products including auto, business, homeowners, farm and life insurance; public and private sector retirement plans, annuities and mutual funds; excess & surplus, specialty and surety; and pet, motorcycle and boat insurance. For more information, visit www.nationwide.com.

Founded in 2016
USA
31K employees (791 in marketing)
74% recommend to a friend
82% CEO approval

Traffic Signals

Monthly Visitors
3.2M
Monthly Google Ads Budget
$5.9M
Traffic Source Mix
Search
27.1%
Direct
59.1%
Referral
12.4%
Social
0.2%
Paid
1.2%

Headcount Trend

Current headcount: ~31.2K

Marketing Team

Marketing Team Size
594 (2% of company)
Median Career Experience
4 years
Median Tenure
4.9 years
Marketing Roles Posted (Last 30 Days)
5

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