Marketing Manager Tangle Teezer

Liverpool, UK (On-site)

Salary Not AvailableSenior Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own cross-functional marketing execution for a Southern and East Africa footprint, tying sales goals to promotions, agency management, and distributor-led market work.

  • Lead the Marketing Plan from objectives to budgeted promotions, product launches, and packaging decisions.
  • Coordinate agencies, track timeframes, and keep sales aligned with the plan and GTM milestones.
  • Build market understanding via IRI/market research and distributor marketing management to drive growth opportunities.

Job Description

Responsibilities

  • Work with sales team to ensure that they have the correct tools on an operational level in order.
  • Have status meetings in place with agencies in order to ensure that promotions are within timeframe, within budget.
  • Have monthly marketing meetings to ensure that there is consensus on the point of sales, etc.
  • Supply sales team with support by attending meetings, seeing customers, coming up with store specific promotions.
  • Develop a comprehensive Marketing Plan to achieve the Sales objective set.
  • Compile marketing campaign based on approved agency pitch and marketing plan objectives.
  • Launch new products timeously and enter new segments that provide growth opportunities.
  • Research market to see if proposed new products are viable. Decide on products to be launched.
  • Develop new packaging for new products as and when applicable.
  • Develop a thorough understanding of the Southern and East African marketplace and manage the Distributor marketing effort through the management of the CEA Area Business Manager.

Requirements

  • R- At least 3 -5 years Sales and Marketing experience in FMCG or a similar industry (Preference for multinational work experience and reporting)
  • R- At least 3 years Brand Marketing experience, preferably FMCG
  • R- Marketing Degree (3 years)
  • R- Computer literacy in MS Office and MS Windows
  • R- Excellent presentation skills
  • R- Thorough knowledge of classical marketing and be in a position to develop a Marketing Plan from scratch
  • R- Basic understanding of ACNielsen or IRI
  • R- Be confident in presenting Plans to key customers, internal sales teams in pressurized environments.
  • R- Maintain high levels of service to external and internal customers
  • R- Identify new customers and new segments

Preferred

  • D- Embodies all the BIC Values & Behaviors: Simplicity, Ethics, Responsibility, Teamwork, and Ingenuity.
  • D- Open minded and cultural acumen.
BIC logo

BIC

A global leader in stationery, lighters, and shavers, BIC brings simplicity and joy to everyday life. For 80 years, BIC’s commitment to delivering high-quality, affordable, and trusted products has established BIC as a symbol of reliability and innovation. With a presence in over 160 countries, and over 14,000 team members worldwide, BIC’s portfolio includes iconic brands and products such as BIC® 4-ColorTM, BodyMark®, Cello®, Cristal®, Inkbox®, BIC Kids®, LuckyTM, Rocketbook®, Tattly®, Tipp-Ex®, Wite-Out®, Djeep®, EZ LoadTM, EZ Reach®, BIC® FlexTM, Soleil®, Tangle Teezer® and more. Listed on Euronext Paris and included in the SBF120 and CAC Mid 60 indexes, BIC is also recognized for its steadfast commitments to sustainability and education.BIC est l’un des leaders mondiaux des articles de papeterie, des briquets et des rasoirs. Sa vision : apporter simplicité et joie au quotidien. Depuis 80 ans, l'engagement de BIC à fournir des produits de haute qualité, abordables et fiables a fait de BIC un symbole de fiabilité et d'innovation. Présent dans plus de 160 pays et comptant plus de 14 000 collaborateurs dans le monde, BIC regroupe des marques et des produits emblématiques tels que BIC® 4-CouleursTM, BodyMark®, Cello®, Cristal®, Inkbox®, BIC Kids®, LuckyTM, Rocketbook®, Tattly®, Tipp-Ex®, Wite-Out®, Djeep®, EZ LoadTM, EZ Reach®, BIC® FlexTM, Soleil®, Tangle Teezer® et bien d'autres. Coté sur Euronext Paris et inclus dans les indices SBF120 et CAC Mid 60, BIC est également reconnu pour son engagements inébranlable en faveur de la durabilité et de l'éducation.It's a colorful world. Make your mark with BIC.

Founded in 1950
Paris-l’Hôpital, Bourgogne-Franche-Comté, FRA
7.7K employees (692 in marketing)

Traffic Signals

Monthly Visitors
492.4K
Monthly Google Ads Budget
$6.1K
Traffic Source Mix
Search
51.3%
Direct
37.3%
Referral
5.3%
Social
4.9%
Paid
0.9%

Headcount Trend

Current headcount: ~8.2K

Marketing Team

Marketing Team Size
583 (8% of company)
Median Career Experience
16 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
2

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