Marketing Content Operations Director

Swindon, UK (Remote)

$125K/yr – $182K/yrDirector/Executive10+ years expFull time

Posted 2 months ago

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Job Summary

Drive Content Operations at scale by owning CMS/DAM governance, metadata, and multi-channel content orchestration.

  • Must-have: 10+ years in content distribution, governance, and enterprise CMS/DAM administration.
  • Standout: Demonstrated cross-functional influence across Brand, Legal, and Technology teams.

Job Description

Responsibilities

  • Overall ownership of Content Operations including, but not limited to modular content practices, content governance strategy, consolidating disparate platforms
  • Defining the process for integrating cross-team and cross-channel content distribution through content management platforms
  • Lead and direct the team on ongoing content hygiene efforts, including de-duplication, archival, retirement, and quality checks to maintain system integrity.
  • Own metadata strategy and taxonomy standards to improve content findability and reuse, including required tags, controlled vocabularies, and schemas.
  • Drive modular content practices, maintaining governed content components and variants with appropriate linkage and controls.
  • Partners to manage the multi-channel content (video, email, social media) orchestration for delivery to end-clients
  • Serve as the business owner for CMS and DAM platforms, overseeing administration, roles and permissions, configuration, templates, and release testing.
  • Understands how content is used and re-used at scale with Personalization
  • use cases delivered via platforms like CDPs
  • Define, monitor, and report on SLAs for content requests, publishing turnaround, and issue resolution.

Requirements

  • Bachelor’s degree at a minimum
  • 10+ years of relevant experience – covering all Essential functions described above
  • Extensive experience in content distribution strategy, digital asset management, web content management, or marketing operations roles with governance accountability.
  • Hands-on experience administering and configuring enterprise-scale CMS and/or DAM platforms.
  • Demonstrated expertise in metadata strategy, taxonomy design, and improving content findability and reuse.
  • Experience implementing modular content approaches and governed content variants.
  • Strong understanding of workflow design across intake, review/approval, localization, publishing, and retirement.
  • Proven ability to influence and collaborate across Brand, Creative, Legal/Compliance, and Technology teams.
  • Program and project management experience, including prioritization, requirements definition, release readiness, and change management.

Benefits

  • Medical, dental, vision and life insurance
  • Retirement savings – 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
  • Tuition reimbursement up to $5,250/year
  • Business-casual environment that includes the option to wear jeans
  • Generous paid time off upon hire – including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
  • Paid volunteer time — 16 hours per calendar year
  • Leave of absence programs – including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA)
  • Business Resource Groups (BRGs) – BRGs facilitate inclusion and collaboration across our business internally and throughout the communities where we live, work and play. BRGs are open to all.
Empower logo

Empower

4.2 Glassdoor

At Empower, we’ve always been guided by strong values with a focus on helping people achieve the financial freedom they deserve.It’s been an incredible journey so far, but our story is just getting started. From the very beginning, we’ve prided ourselves on putting our customers first in everything we do — which will never change. The genesis of Empower dates back to 1891, when our parent company was founded as an insurance firm on the Canadian prairie. After more than a century of expansion and a profound evolution of service offerings, the modern iteration of Empower was launched in 2014. Our past is a big part of who we are as a business, but we continue to invest heavily in our current principles and future endeavors.Today, as the second-largest recordkeeper1 in the U.S. and a comprehensive wealth management leader, we proudly serve more than 19 million individuals and over 88,000 different organizations.2With a constant commitment to growth, innovation and technology, we are fully dedicated to transforming the lives of all Americans. Our personalized tools and solutions are aimed at helping everyone improve their financial confidence so they can pursue their passions and reach their unique goals.That’s our promise.------------------------Disclosures: https://www.empower.com/social-media/1Pension & Investments DC Recordkeeper Survey (2024). Ranking measured by total number of participants as of December 2023.2As of March 31, 2025.

Founded in 2014
Englewood, Colorado, USA
13K employees (472 in marketing)
84% recommend to a friend
91% CEO approval

Traffic Signals

Monthly Visitors
4.7M
Monthly Google Ads Budget
$638K
Traffic Source Mix
Search
30.5%
Direct
63.2%
Referral
5.3%
Social
0.2%
Paid
0.8%

Headcount Trend

Current headcount: ~13K

Marketing Team

Marketing Team Size
268 (2% of company)
Median Career Experience
17 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
4

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