Marketing & Community Manager

UK (Hybrid)

£35K/yr – £45K/yrMid Level3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own NSE’s multi channel marketing and community strategy, turning platform-specific content and partner activations into growth and engagement for students and universities.

  • Growth & Engagement: Build and own a multi channel social media program (Instagram, TikTok, X, LinkedIn, Discord) and content calendar with platform tailored strategies.
  • Community Ownership: Grow an active student community, nurture leaders and ambassadors, and deliver partner aligned campaigns.
  • Data Driven: Use Google Analytics and social insights to optimize performance and reporting, feeding strategy decisions.

Job Description

Responsibilities

  • Own and lead NSE’s overall marketing and communications strategy
  • Develop and deliver annual and campaign-based marketing plans aligned with organisational goals
  • Drive community growth, engagement and retention
  • Identify opportunities to attract new students, universities, partners and stakeholders
  • Use data and insights to continuously optimise performance
  • Own NSE’s multi-channel social media strategy (e.g. Instagram, TikTok, X, LinkedIn, Discord)
  • Develop platform-specific content strategies tailored to audience behaviours
  • Plan, create and oversee engaging content (video, graphics, written)
  • Manage content calendars and campaign delivery
  • Maintain a consistent and compelling brand voice across all channels

Requirements

  • 3–5+ years’ experience in marketing, social media, communications or community roles
  • Experience developing and executing marketing strategies and campaigns
  • Strong understanding of multi-channel marketing and platform-specific content
  • Experience building and managing online communities
  • Experience using Google Analytics and performance tracking tools
  • Experience working with external partners or stakeholders
  • Strong organisational and project management skills
  • Excellent written and verbal communication skills
  • Comfortable working independently in a fast-paced environment

Preferred

  • Experience marketing to university students or Gen Z audiences
  • Experience in event promotion or delivery
  • Knowledge of esports, gaming, or digital communities
  • Experience in higher education, student organisations, or youth-focused brands
  • Experience delivering partnership activations or sponsorship campaigns

Benefits

  • Company pension
  • Private medical insurance
  • Work from home
NSE (National Student Esports) logo

NSE (National Student Esports)

NSE (National Student Esports) is the official body of university esports in the UK - through our partnership with British Universities and Colleges Sport (BUCS), NSE has established itself as a key figure in the UK esports industry with the most active grassroots gaming community in the country.NSE operates the British University Esports Championship, the official esports competition of British universities, and in the 24/25 academic year the competition saw over 2,200 teams from 117 universities compete across several esports titles, with approximately 70% of participants enrolled on a STEM course. NSE works with major publishers including Nintendo, Riot Games, Ubisoft and HoYoverse and has successful long-term partnerships with Monster Energy, Pot Noodle, Pringles and Scan Computers.

Founded in 2018
London, England, GBR
18 employees (2 in marketing)

Traffic Signals

Monthly Visitors
35.4K
Traffic Source Mix
Search
63.8%
Direct
24.3%
Referral
3.3%
Social
8.6%

Headcount Trend

Current headcount: ~18

Marketing Team

Marketing Team Size
2 (11% of company)
Marketing Roles Posted (Last 30 Days)
1