Marketing & Community Engagement Officer

Barnet, UK (Hybrid)

£35K/yr – £43K/yrMid LevelFull time

Posted 3 weeks ago

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Job Summary

Own multi-channel content and community marketing for UK Indian audiences with a focus on culturally relevant messaging, partnerships, and travel product promotion.

  • Own content creation and channel management across social, WhatsApp, email, and events for Indian communities.
  • Coordinate with suppliers, community leaders, and partners to promote holiday packages and cultural travel experiences.

Job Description

Responsibilities

  • Develop and support marketing campaigns for Chakra Holidays & Events Limited across digital, social media and community channels.
  • Create culturally relevant content for Indian audiences, including social media posts, website content, WhatsApp campaigns, email marketing and promotional materials.
  • Communicate with customers and community contacts in English, Hindi and Gujarati where required.
  • Support outreach to Indian community groups, temples, cultural organisations, associations, event organisers and local businesses.
  • Research the UK Indian travel market, including customer preferences, seasonal demand, religious/cultural travel interests, family travel needs and competitor activity.
  • Help promote holiday packages, cultural tours, spiritual travel experiences, group travel and event-related travel services.
  • Manage or support social media platforms such as Instagram, Facebook, TikTok, YouTube Shorts, WhatsApp Business and Google Business Profile.
  • Assist with lead generation, customer enquiries, follow-ups and maintaining customer relationship records.
  • Prepare marketing reports, campaign performance updates and suggestions for improvement.
  • Support the planning and promotion of community events, exhibitions, open days, travel presentations and cultural networking activities.