Marketing and Communications Officer (iGolf and iPlay) at England Golf | Woodhall Spa, Lincolnshire, UK | £28K/yr – £30K/yr

England Golf

Marketing and Communications Officer (iGolf and iPlay)

Woodhall Spa, Lincolnshire, UK (On-site)

£28K/yr – £30K/yrMid LevelFull time

Posted 3 weeks ago

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Job Summary

Own the marketing framework for iGolf and iPlay with a clear growth mission for subscribers and active users.

Marketing Framework Ownership: Set the cross-channel strategy (social, email, PR, web) to grow the independent golfer audience and engagement.
Content & Analysis: Use CMS-driven content and market insights to optimize conversion, messaging, and digital engagement.
Channel Alignment: Ensure consistent messaging and execution across channels to support England Golf's growth goals.

Job Description

Responsibilities: - Own the marketing and communications framework for iGolf and iPlay, focusing on subscriber and user growth. Requirements: - Knowledge of the full marketing mix across social, PR, email, website communications, and social content management. - Demonstrable practical experience developing digital, conversion-focused content with strong copywriting skills. - Ability to apply market analysis to drive digital marketing and communications. - Knowledge and experience of email software tools. - Previous use of a Content Management System (CMS) to manage website content. - Excellent written and spoken communication with attention to detail and accuracy. - Organisational skills to prioritise and organise workload effectively. Benefits: - Employee assistance programme - Private healthcare and/or health cash plan - 3x salary life assurance - Enhanced pension and family policies - Golf benefits - Discount platform - Up to 36 days annual leave (includes bank holidays and company days)