Responsibilities

• Plan, create and deliver engaging marketing campaigns that raise awareness of Zoe's Place and support fundraising activities/events.
• Develop, manage and grow our social media channels with fresh, creative and trend-led content.
• Keep up to date with current social media trends, platform updates, content formats and best practice to ensure Zoe's Place remains relevant and engaging.
• Produce high-quality photography and videography that captures the emotion, impact and personality of our work.
• Edit photos and videos into compelling content suitable for multiple digital platforms.
• Create reels, short-form videos, interviews, behind-the-scenes content and campaign assets.
• Write engaging copy for social media, website content, newsletters, press releases and marketing materials.
• Build meaningful relationships with families, supporters, volunteers, staff, fundraisers and corporate partners to identify and capture impactful stories.
• Conduct interviews confidently and sensitively, helping people feel comfortable sharing their experiences on camera or in writing.
• Attend fundraising events, community activities and hospice events to capture live content and create real-time social media coverage.